Award-winning Case Study For Knauf Isopor By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Knauf Isopor”, or large enterprises, they have established a Facebook page for advertising and promotion. “Knauf Isopor” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Knauf Isopor” through the method of adspy!

Knauf Isopor Facebook ad Introduction by ad spy method

“Knauf Isopor” introduction:A Knauf chegou ao Brasil em 1998, com a compra da Basf ISOPOR. Por esse motivo, o nome “ISOPOR” passou a ser reconhecido nacionalmente como produtos de EPS

“Knauf Isopor” Facebook ads last run:2020-02-17 08:48:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Knauf Isopor” ads data to help “Knauf Isopor” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Knauf Isopor”. In this report, we analyze in detail the best ad cases of “Knauf Isopor”.

Knauf Isopor Top3 Ads Case Study:

 1st2nd3rd
Advertisers Knauf Isopor Knauf Isopor Knauf Isopor
Ad title Caixas Térmicas Personalizadas - Knauf Isopor® Knauf Isopor Caixas Térmicas Personalizadas - Knauf Isopor®
Ad text  Curta a página da Knauf e descubra o mundo de inovação que o EPS Isopor® pode proporcionar! 
CTA type DOWNLOAD LIKE_PAGE DOWNLOAD
Ad format Image Image Image
Categories Industrial Company Industrial Company Industrial Company
Duration 25 days 25 days 35 days
Like 0 7 1

Knauf Isopor Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Knauf Isopor” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Knauf Isopor” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Knauf Isopor” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Caixas Térmicas Personalizadas - Knauf Isopor® Knauf Isopor Caixas Térmicas Personalizadas - Knauf Isopor®
Ad text    Curta a página da Knauf e descubra o mundo de inovação que o EPS Isopor® pode proporcionar!  
Ad type  other  other  other
Ad word count 0  91  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Knauf Isopor”, the text type used is other to obtain the best ad performance. “Knauf Isopor” can use this copy style more. On the other hand, “Knauf Isopor” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Knauf Isopor” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Knauf Isopor” are:DOWNLOAD,LIKE_PAGE,DOWNLOAD.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help “Knauf Isopor” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Knauf Isopor” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Knauf Isopor” top 3 ads schedules are: 25 days,25 days, and 35 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Knauf Isopor”‘s top 1 ad duration is 25 days. Every advertisement has a life cycle.
“Knauf Isopor” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Knauf Isopor” ad case study report

If you want to check the best ad case study of other advertisers related to “Knauf Isopor”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Knauf Isopor”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.