Award-winning Case Study For Kit and Ace By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Kit and Ace”, or large enterprises, they have established a Facebook page for advertising and promotion. “Kit and Ace” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Kit and Ace” through the method of adspy!

Kit and Ace Facebook ad Introduction by ad spy method

“Kit and Ace” introduction:We’ve taken the best principles of technical design and applied them to clothing for your real life. Vancouver, Canada.

“Kit and Ace” Facebook ads last run:2020-01-19 20:08:42

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Kit and Ace” ads data to help “Kit and Ace” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Kit and Ace”. In this report, we analyze in detail the best ad cases of “Kit and Ace”.

Kit and Ace Top3 Ads Case Study:

Advertisers Kit and Ace Kit and Ace Kit and Ace
Ad title Kit and Ace The Office Pant Kit and Ace
Ad text Go anywhere in clothing designed to move like you do. Free shipping and returns. Engineered to move like you do. Technical apparel for the modern commuter. Free shipping and retu... Engineered to move like you do. Shop the Spring 2019 Collection.
Ad format Carousel Carousel Carousel
Categories other other Clothing (Brand)
Duration 1 days 1 days 35 days
Like 0 0 0

Kit and Ace Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Kit and Ace” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Kit and Ace” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Kit and Ace” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Kit and Ace The Office Pant Kit and Ace
Ad text  Go anywhere in clothing designed to move like you do. Free shipping and returns.  Engineered to move like you do. Technical apparel for the modern commuter. Free shipping and retu...  Engineered to move like you do. Shop the Spring 2019 Collection.
Ad type  other  other  other
Ad word count 80  101  64

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Kit and Ace”, the text type used is other to obtain the best ad performance. “Kit and Ace” can use this copy style more. On the other hand, “Kit and Ace” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Kit and Ace” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Kit and Ace” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Kit and Ace” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Kit and Ace” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Kit and Ace” top 3 ads schedules are: 1 days,1 days, and 35 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Kit and Ace”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Kit and Ace” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Kit and Ace” ad case study report

If you want to check the best ad case study of other advertisers related to “Kit and Ace”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Kit and Ace”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.