Award-winning Case Study For Kirribilli Hotel By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Kirribilli Hotel”, or large enterprises, they have established a Facebook page for advertising and promotion. “Kirribilli Hotel” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Kirribilli Hotel” through the method of adspy!

Kirribilli Hotel Facebook ad Introduction by ad spy method

“Kirribilli Hotel” introduction:Since 1937 Kirribilli Hotel always has been, always will be your true local.

“Kirribilli Hotel” Facebook ads last run:2020-02-17 05:40:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Kirribilli Hotel” ads data to help “Kirribilli Hotel” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Kirribilli Hotel”. In this report, we analyze in detail the best ad cases of “Kirribilli Hotel”.

Kirribilli Hotel Top3 Ads Case Study:

 1st2nd3rd
Advertisers Kirribilli Hotel Kirribilli Hotel Kirribilli Hotel
Ad title Big Bob's Birthday Bash! Kirribilli Hotel Kirribilli Hotel
Ad text The team from Hawkes Brewing Co will be doing a tap takeover & beer tasting here at the Kirribill... Spoil Mum this Mother's Day by booking a table with us for either lunch or dinner! Each Mum will ... Who is playing @ The Kirribilli Hotel in May?
CTA type EVENT_RSVP MESSAGE_PAGE MESSAGE_PAGE
Ad format Image Image Image
Categories other Pub Pub
Duration 22 days 1 days 1 days
Like 249 90 58

Kirribilli Hotel Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Kirribilli Hotel” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Kirribilli Hotel” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Kirribilli Hotel” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Big Bob's Birthday Bash! Kirribilli Hotel Kirribilli Hotel
Ad text  The team from Hawkes Brewing Co will be doing a tap takeover & beer tasting here at the Kirribill...  Spoil Mum this Mother's Day by booking a table with us for either lunch or dinner! Each Mum will ...  Who is playing @ The Kirribilli Hotel in May?
Ad type  other  other  other
Ad word count 279  223  46

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Kirribilli Hotel”, the text type used is other to obtain the best ad performance. “Kirribilli Hotel” can use this copy style more. On the other hand, “Kirribilli Hotel” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Kirribilli Hotel” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Kirribilli Hotel” are:EVENT_RSVP,MESSAGE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “Kirribilli Hotel” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Kirribilli Hotel” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Kirribilli Hotel” top 3 ads schedules are: 22 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Kirribilli Hotel”‘s top 1 ad duration is 22 days. Every advertisement has a life cycle.
“Kirribilli Hotel” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Kirribilli Hotel” ad case study report

If you want to check the best ad case study of other advertisers related to “Kirribilli Hotel”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Kirribilli Hotel”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.