Award-winning Case Study For Kay Street By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Kay Street”, or large enterprises, they have established a Facebook page for advertising and promotion. “Kay Street” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Kay Street” through the method of adspy!

Kay Street Facebook ad Introduction by ad spy method

“Kay Street” introduction:The Official Facebook page of Kay Street Entertainment (Saloon Bar & Inferno Nightclub)

“Kay Street” Facebook ads last run:2020-02-17 06:12:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Kay Street” ads data to help “Kay Street” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Kay Street”. In this report, we analyze in detail the best ad cases of “Kay Street”.

Kay Street Top3 Ads Case Study:

Advertisers Kay Street Kay Street Kay Street
Ad title Easter Weekend @ Kay Street Kay Street Labour Day Public Holiday Eve
Ad text EASTER WEEKEND! One of our biggest weeks of the year. So we thought we would turn it up! ❤️WANT TO HAVE A MEET AND GREET WITH JOHN JAMES?? WE'VE GOT 10 DOUBLE PASSES TO GIVE AWAY❤️ Simp... Labour Day Eve is always a massive night at Kay St Entertainment and this year is no different! R...
Ad format Image Image Image
Categories Dance & Night Club Dance & Night Club Dance & Night Club
Duration 12 days 1 days 1 days
Like 4 30 3

Kay Street Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Kay Street” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Kay Street” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Kay Street” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Easter Weekend @ Kay Street Kay Street Labour Day Public Holiday Eve
Ad text  EASTER WEEKEND! One of our biggest weeks of the year. So we thought we would turn it up!  ❤️WANT TO HAVE A MEET AND GREET WITH JOHN JAMES?? WE'VE GOT 10 DOUBLE PASSES TO GIVE AWAY❤️ Simp...  Labour Day Eve is always a massive night at Kay St Entertainment and this year is no different! R...
Ad type  other  other  other
Ad word count 88  608  403

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Kay Street”, the text type used is other to obtain the best ad performance. “Kay Street” can use this copy style more. On the other hand, “Kay Street” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Kay Street” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Kay Street” are:EVENT_RSVP,N/A,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “EVENT_RSVP” help “Kay Street” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Kay Street” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Kay Street” top 3 ads schedules are: 12 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Kay Street”‘s top 1 ad duration is 12 days. Every advertisement has a life cycle.
“Kay Street” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Kay Street” ad case study report

If you want to check the best ad case study of other advertisers related to “Kay Street”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Kay Street”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.