Award-winning Case Study For KATE Taiwan By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “KATE Taiwan”, or large enterprises, they have established a Facebook page for advertising and promotion. “KATE Taiwan” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “KATE Taiwan” through the method of adspy!

KATE Taiwan Facebook ad Introduction by ad spy method

“KATE Taiwan” introduction:KATE 官方粉絲專頁。提供新品情報、最新訊息以及專屬的好康活動!

“KATE Taiwan” Facebook ads last run:2020-02-17 08:08:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “KATE Taiwan” ads data to help “KATE Taiwan” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “KATE Taiwan”. In this report, we analyze in detail the best ad cases of “KATE Taiwan”.

KATE Taiwan Top3 Ads Case Study:

Advertisers KATE Taiwan KATE Taiwan KATE Taiwan
Ad title KATE Taiwan KATE Taiwan KATE Taiwan
Ad text 【KATE 母親節】 一年一度媽媽們的 Big Day KATE特別準備了 #一日通行券 #貼心的你 >>>把通行券傳給媽媽 給她一個大大的擁抱,實現她的願望! #辛苦的媽媽 >>>給老公看這張... 迎接初夏,換上專屬妳的清爽底粧! ♠零瑕肌密微霧粉底液,革命性液態粉餅,高遮瑕,零厚重,超保濕,自帶防曬系數,打造清爽夏日粧感。 更多第一手流行美粧資訊,都在KATE Taiwan 修容術再進化,自然白皙、仿若天生的精緻立體小臉! KATE 春季新品登場 ♠光雕立體修容盤 以倒三角修容術重點打亮,簡單實現立體深邃的精緻小臉粧。
Ad format Image Video Image
Categories Health/Beauty Health/Beauty Health/Beauty
Duration 1 days 1 days 52 days
Like 757 2 2

KATE Taiwan Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “KATE Taiwan” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“KATE Taiwan” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “KATE Taiwan” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title KATE Taiwan KATE Taiwan KATE Taiwan
Ad text  【KATE 母親節】 一年一度媽媽們的 Big Day KATE特別準備了 #一日通行券 #貼心的你 >>>把通行券傳給媽媽 給她一個大大的擁抱,實現她的願望! #辛苦的媽媽 >>>給老公看這張...  迎接初夏,換上專屬妳的清爽底粧! ♠零瑕肌密微霧粉底液,革命性液態粉餅,高遮瑕,零厚重,超保濕,自帶防曬系數,打造清爽夏日粧感。 更多第一手流行美粧資訊,都在KATE Taiwan  修容術再進化,自然白皙、仿若天生的精緻立體小臉! KATE 春季新品登場 ♠光雕立體修容盤 以倒三角修容術重點打亮,簡單實現立體深邃的精緻小臉粧。
Ad type  other  other  other
Ad word count 213  90  73

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “KATE Taiwan”, the text type used is other to obtain the best ad performance. “KATE Taiwan” can use this copy style more. On the other hand, “KATE Taiwan” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “KATE Taiwan” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “KATE Taiwan” are:N/A,LIKE_PAGE,LIKE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “KATE Taiwan” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “KATE Taiwan” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “KATE Taiwan” top 3 ads schedules are: 1 days,1 days, and 52 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “KATE Taiwan”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“KATE Taiwan” should put ads in the best time period, so that ads get the most value in a limited time.

Related “KATE Taiwan” ad case study report

If you want to check the best ad case study of other advertisers related to “KATE Taiwan”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “KATE Taiwan”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.