Award-winning Case Study For Just Eat Ireland By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Just Eat Ireland”, or large enterprises, they have established a Facebook page for advertising and promotion. “Just Eat Ireland” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Just Eat Ireland” through the method of adspy!

Just Eat Ireland Facebook ad Introduction by ad spy method

“Just Eat Ireland” introduction:Ireland's leading online food ordering service. Choose from over 2,100 of your favourite restaurants or try something new on the app! #FindYourFlavour

“Just Eat Ireland” Facebook ads last run:2020-02-01 02:25:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Just Eat Ireland” ads data to help “Just Eat Ireland” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Just Eat Ireland”. In this report, we analyze in detail the best ad cases of “Just Eat Ireland”.

Just Eat Ireland Top3 Ads Case Study:

Advertisers Just Eat Ireland Just Eat Ireland Just Eat Ireland
Ad title Order on the app today Order on the app today ‍♂️ Become a Courier
Ad text In need of a feed and don’t know where to turn?  Your local restaurants are the talk of the town  Hey Dublin! Deliver with Just Eat. ✔️ Work when you want ✔️ Make extra money
Ad format Video Video Image
Categories other other other
Duration 11 days 2 days 1 days
Like 6 4 7

Just Eat Ireland Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Just Eat Ireland” top 3 ads are: Video,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Just Eat Ireland” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Just Eat Ireland” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Order on the app today Order on the app today ‍♂️ Become a Courier
Ad text  In need of a feed and don’t know where to turn?  Your local restaurants are the talk of the town  Hey Dublin! Deliver with Just Eat. ✔️ Work when you want ✔️ Make extra money
Ad type  other  other  other
Ad word count 48  48  76

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Just Eat Ireland”, the text type used is other to obtain the best ad performance. “Just Eat Ireland” can use this copy style more. On the other hand, “Just Eat Ireland” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Just Eat Ireland” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Just Eat Ireland” are:LEARN_MORE,LEARN_MORE,SIGN_UP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Just Eat Ireland” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Just Eat Ireland” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Just Eat Ireland” top 3 ads schedules are: 11 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Just Eat Ireland”‘s top 1 ad duration is 11 days. Every advertisement has a life cycle.
“Just Eat Ireland” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Just Eat Ireland” ad case study report

If you want to check the best ad case study of other advertisers related to “Just Eat Ireland”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Just Eat Ireland”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.