Award-winning Case Study For Junior Achievement By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Junior Achievement”, or large enterprises, they have established a Facebook page for advertising and promotion. “Junior Achievement” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Junior Achievement” through the method of adspy!

Junior Achievement Facebook ad Introduction by ad spy method

“Junior Achievement” introduction:Junior Achievement USA's mission is to inspire and prepare young people to succeed in a global economy.

“Junior Achievement” Facebook ads last run:2020-02-21 01:54:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Junior Achievement” ads data to help “Junior Achievement” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Junior Achievement”. In this report, we analyze in detail the best ad cases of “Junior Achievement”.

Junior Achievement Top3 Ads Case Study:

Advertisers Junior Achievement Junior Achievement Junior Achievement
Ad title Junior Achievement NYSE: The Bell Summerlin-area runner’s tally: 7 continents, $25,600 raised
Ad text Teens say parents or caregivers are their top source for financial advice, according to a new sur... On March 12, Junior Achievement will "ring in" its Centennial by ringing The Closing Bell at the ... Talk about going the extra mile! Michael Crome, a JA supporter, did more than compete in the Worl...
Ad format Image Image Image
Categories Charity Organization Charity Organization Charity Organization
Duration 2 days 1 days 1 days
Like 58 104 1

Junior Achievement Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Junior Achievement” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Junior Achievement” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Junior Achievement” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Junior Achievement NYSE: The Bell Summerlin-area runner’s tally: 7 continents, $25,600 raised
Ad text  Teens say parents or caregivers are their top source for financial advice, according to a new sur...  On March 12, Junior Achievement will "ring in" its Centennial by ringing The Closing Bell at the ...  Talk about going the extra mile! Michael Crome, a JA supporter, did more than compete in the Worl...
Ad type  other  other  other
Ad word count 210  203  136

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Junior Achievement”, the text type used is other to obtain the best ad performance. “Junior Achievement” can use this copy style more. On the other hand, “Junior Achievement” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Junior Achievement” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Junior Achievement” are:LEARN_MORE,NO_BUTTON,NO_BUTTON.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Junior Achievement” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Junior Achievement” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Junior Achievement” top 3 ads schedules are: 2 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Junior Achievement”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Junior Achievement” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Junior Achievement” ad case study report

If you want to check the best ad case study of other advertisers related to “Junior Achievement”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Junior Achievement”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.