Award-winning Case Study For Johns Hopkins Bloomberg School of Public Health By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Johns Hopkins Bloomberg School of Public Health”, or large enterprises, they have established a Facebook page for advertising and promotion. “Johns Hopkins Bloomberg School of Public Health” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Johns Hopkins Bloomberg School of Public Health” through the method of adspy!

Johns Hopkins Bloomberg School of Public Health Facebook ad Introduction by ad spy method

“Johns Hopkins Bloomberg School of Public Health” introduction:Protecting Health, Saving Lives—Millions at a Time http://www.jhsph.edu/ https://twitter.com/JohnsHopkinsSPH

“Johns Hopkins Bloomberg School of Public Health” Facebook ads last run:2020-02-17 09:16:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Johns Hopkins Bloomberg School of Public Health” ads data to help “Johns Hopkins Bloomberg School of Public Health” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Johns Hopkins Bloomberg School of Public Health”. In this report, we analyze in detail the best ad cases of “Johns Hopkins Bloomberg School of Public Health”.

Johns Hopkins Bloomberg School of Public Health Top3 Ads Case Study:

 1st2nd3rd
Advertisers Johns Hopkins Bloomberg School of Public Health Johns Hopkins Bloomberg School of Public Health Johns Hopkins Bloomberg School of Public Health
Ad title Online Graduate Programs Online Graduate Programs Humanitarian Grad Program
Ad text Transcend Borders for a Healthier World - Choose from 3 Graduate Programs in Global Health Transcend Borders for a Healthier World - Choose from 3 Graduate Programs in Global Health Build a Career Rebuilding Lives with a Master of Applied Science in Humanitarian Health
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 24 28 110

Johns Hopkins Bloomberg School of Public Health Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Johns Hopkins Bloomberg School of Public Health” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Johns Hopkins Bloomberg School of Public Health” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Johns Hopkins Bloomberg School of Public Health” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Online Graduate Programs Online Graduate Programs Humanitarian Grad Program
Ad text  Transcend Borders for a Healthier World - Choose from 3 Graduate Programs in Global Health  Transcend Borders for a Healthier World - Choose from 3 Graduate Programs in Global Health  Build a Career Rebuilding Lives with a Master of Applied Science in Humanitarian Health
Ad type  other  other  other
Ad word count 90  90  87

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Johns Hopkins Bloomberg School of Public Health”, the text type used is other to obtain the best ad performance. “Johns Hopkins Bloomberg School of Public Health” can use this copy style more. On the other hand, “Johns Hopkins Bloomberg School of Public Health” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Johns Hopkins Bloomberg School of Public Health” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Johns Hopkins Bloomberg School of Public Health” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Johns Hopkins Bloomberg School of Public Health” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Johns Hopkins Bloomberg School of Public Health” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Johns Hopkins Bloomberg School of Public Health” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Johns Hopkins Bloomberg School of Public Health”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Johns Hopkins Bloomberg School of Public Health” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Johns Hopkins Bloomberg School of Public Health” ad case study report

If you want to check the best ad case study of other advertisers related to “Johns Hopkins Bloomberg School of Public Health”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Johns Hopkins Bloomberg School of Public Health”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.