Award-winning Case Study For Jeep People By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Jeep People”, or large enterprises, they have established a Facebook page for advertising and promotion. “Jeep People” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Jeep People” through the method of adspy!

Jeep People Facebook ad Introduction by ad spy method

“Jeep People” introduction:Jeep People is an online Jeep accessories retailer at and an offroad performance shop in Austin, Texas. We offer a variety of services from simple bolt on installations to full custom builds.

“Jeep People” Facebook ads last run:2020-02-21 07:28:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Jeep People” ads data to help “Jeep People” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Jeep People”. In this report, we analyze in detail the best ad cases of “Jeep People”.

Jeep People Top3 Ads Case Study:

Advertisers Jeep People Jeep People Jeep People
Ad title Steel Jeep Wrangler Offroad Fenders Jeep Wrangler LED Headlight Sale Jeep Wrangler Appearance Packages
Ad text Titan Offroad Steel Flat Fenders are back in stock! - On Sale For $189.95 - Solid Steel Construc... Not all headlights are created equal. We carry only the best brands, with the best warranties, at... Our best selling JK and TJ appearance packages are back on sale! Give your Jeep an aggressive loo...
Ad format Image Video Image
Categories Automotive Parts Store Automotive Parts Store Automotive Parts Store
Duration 292 days 236 days 270 days
Like 981 906 570

Jeep People Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Jeep People” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Jeep People” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Jeep People” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Steel Jeep Wrangler Offroad Fenders Jeep Wrangler LED Headlight Sale Jeep Wrangler Appearance Packages
Ad text  Titan Offroad Steel Flat Fenders are back in stock! - On Sale For $189.95 - Solid Steel Construc...  Not all headlights are created equal. We carry only the best brands, with the best warranties, at...  Our best selling JK and TJ appearance packages are back on sale! Give your Jeep an aggressive loo...
Ad type  other  other  other
Ad word count 208  341  186

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Jeep People”, the text type used is other to obtain the best ad performance. “Jeep People” can use this copy style more. On the other hand, “Jeep People” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Jeep People” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Jeep People” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Jeep People” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Jeep People” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Jeep People” top 3 ads schedules are: 292 days,236 days, and 270 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Jeep People”‘s top 1 ad duration is 292 days. Every advertisement has a life cycle.
“Jeep People” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Jeep People” ad case study report

If you want to check the best ad case study of other advertisers related to “Jeep People”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Jeep People”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.