Award-winning Case Study For Jamaica Information Service By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Jamaica Information Service”, or large enterprises, they have established a Facebook page for advertising and promotion. “Jamaica Information Service” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Jamaica Information Service” through the method of adspy!

Jamaica Information Service Facebook ad Introduction by ad spy method

“Jamaica Information Service” introduction:Welcome to the official JIS News Facebook page. The #1 source for information and News from the Government of Jamaica.

“Jamaica Information Service” Facebook ads last run:2020-02-17 08:04:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Jamaica Information Service” ads data to help “Jamaica Information Service” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Jamaica Information Service”. In this report, we analyze in detail the best ad cases of “Jamaica Information Service”.

Jamaica Information Service Top3 Ads Case Study:

Advertisers Jamaica Information Service Jamaica Information Service Jamaica Information Service
Ad title ###JIS -20TH FEB -SM.mp4 Jamaica Information N/A
Ad text Government has now identified a quarantine facility in western Jamaica, as it looks for other loc...  N/A
Ad format Video Image N/A
Categories other Government Organization other
Duration 1 days 11 days N/A
Like 78 0 N/A

Jamaica Information Service Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Jamaica Information Service” top 3 ads are: Video,Image, and N/A.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Jamaica Information Service” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Jamaica Information Service” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title ###JIS -20TH FEB -SM.mp4 Jamaica Information N/A
Ad text  Government has now identified a quarantine facility in western Jamaica, as it looks for other loc...    N/A
Ad type  other  other  other
Ad word count 215  0  N/A

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Jamaica Information Service”, the text type used is other to obtain the best ad performance. “Jamaica Information Service” can use this copy style more. On the other hand, “Jamaica Information Service” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Jamaica Information Service” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Jamaica Information Service” are:LEARN_MORE,LEARN_MORE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Jamaica Information Service” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Jamaica Information Service” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Jamaica Information Service” top 3 ads schedules are: 1 days,11 days, and N/A.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Jamaica Information Service”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Jamaica Information Service” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Jamaica Information Service” ad case study report

If you want to check the best ad case study of other advertisers related to “Jamaica Information Service”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Jamaica Information Service”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.