Award-winning Case Study For International Scholarships By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “International Scholarships”, or large enterprises, they have established a Facebook page for advertising and promotion. “International Scholarships” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “International Scholarships” through the method of adspy!

International Scholarships Facebook ad Introduction by ad spy method

“International Scholarships” introduction:Find international scholarships for Graduate, undergraduate, masters, Phd, and college students, Study Abroad Financial Aid.

“International Scholarships” Facebook ads last run:2020-02-20 23:10:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “International Scholarships” ads data to help “International Scholarships” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “International Scholarships”. In this report, we analyze in detail the best ad cases of “International Scholarships”.

International Scholarships Top3 Ads Case Study:

Advertisers International Scholarships International Scholarships International Scholarships
Ad title Scholarships in Ireland | Apply Now Scholarships in New Zealand Study in France on Scholarship 100% free
Ad text Scholarships in Ireland are available for international students, no IELTS required easy applicat... Apply Now for Undergraduate, Postgraduate, Graduate, Master and PhD Scholarships in New Zealand, ... Apply Now for France Scholarships to study Bachelor, Master or PhD courses in best Universities &...
Ad format Image Image Image
Categories Educational Consultant Educational Consultant Educational Consultant
Duration 235 days 235 days 235 days
Like 596 531 304

International Scholarships Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “International Scholarships” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“International Scholarships” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “International Scholarships” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Scholarships in Ireland | Apply Now Scholarships in New Zealand Study in France on Scholarship 100% free
Ad text  Scholarships in Ireland are available for international students, no IELTS required easy applicat...  Apply Now for Undergraduate, Postgraduate, Graduate, Master and PhD Scholarships in New Zealand, ...  Apply Now for France Scholarships to study Bachelor, Master or PhD courses in best Universities &...
Ad type  other  other  other
Ad word count 119  141  131

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “International Scholarships”, the text type used is other to obtain the best ad performance. “International Scholarships” can use this copy style more. On the other hand, “International Scholarships” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “International Scholarships” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “International Scholarships” are:APPLY_NOW,APPLY_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “APPLY_NOW” help “International Scholarships” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “International Scholarships” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “International Scholarships” top 3 ads schedules are: 235 days,235 days, and 235 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “International Scholarships”‘s top 1 ad duration is 235 days. Every advertisement has a life cycle.
“International Scholarships” should put ads in the best time period, so that ads get the most value in a limited time.

Related “International Scholarships” ad case study report

If you want to check the best ad case study of other advertisers related to “International Scholarships”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “International Scholarships”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.