Award-winning Case Study For Indigo Face By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Indigo Face”, or large enterprises, they have established a Facebook page for advertising and promotion. “Indigo Face” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Indigo Face” through the method of adspy!

Indigo Face Facebook ad Introduction by ad spy method

“Indigo Face” introduction:Head over to our musical planet:

“Indigo Face” Facebook ads last run:2020-02-20 21:12:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Indigo Face” ads data to help “Indigo Face” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Indigo Face”. In this report, we analyze in detail the best ad cases of “Indigo Face”.

Indigo Face Top3 Ads Case Study:

Advertisers Indigo Face Indigo Face Indigo Face
Ad title A Womxn Will Save Us All Indigo Face A Womxn Will Save Us All
Ad text A Womxn Will Save Us All is out now on all platforms. Listen here Happy to announce that our new single ▫️A Womxn Will Save Us All ▪️ will be out this coming Frida... ▫️A Womxn Will Save Us All is out now on all platforms. Link in bio ▪️
Ad format Image Video Image
Categories Musician/Band Musician/Band Musician/Band
Duration 6 days 4 days 1 days
Like 21 11 0

Indigo Face Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Indigo Face” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Indigo Face” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Indigo Face” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title A Womxn Will Save Us All Indigo Face A Womxn Will Save Us All
Ad text  A Womxn Will Save Us All is out now on all platforms. Listen here  Happy to announce that our new single ▫️A Womxn Will Save Us All ▪️ will be out this coming Frida...  ▫️A Womxn Will Save Us All is out now on all platforms. Link in bio ▪️
Ad type  other  other  other
Ad word count 86  104  70

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Indigo Face”, the text type used is other to obtain the best ad performance. “Indigo Face” can use this copy style more. On the other hand, “Indigo Face” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Indigo Face” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Indigo Face” are:N/A,N/A,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Indigo Face” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Indigo Face” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Indigo Face” top 3 ads schedules are: 6 days,4 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Indigo Face”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“Indigo Face” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Indigo Face” ad case study report

If you want to check the best ad case study of other advertisers related to “Indigo Face”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Indigo Face”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.