Award-winning Case Study For Incorporated Society of Musicians By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Incorporated Society of Musicians”, or large enterprises, they have established a Facebook page for advertising and promotion. “Incorporated Society of Musicians” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Incorporated Society of Musicians” through the method of adspy!

Incorporated Society of Musicians Facebook ad Introduction by ad spy method

“Incorporated Society of Musicians” introduction:We are the UK’s professional body for musicians. www.ism.org membership@ism.org

“Incorporated Society of Musicians” Facebook ads last run:2020-02-17 06:40:36

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Incorporated Society of Musicians” ads data to help “Incorporated Society of Musicians” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Incorporated Society of Musicians”. In this report, we analyze in detail the best ad cases of “Incorporated Society of Musicians”.

Incorporated Society of Musicians Top3 Ads Case Study:

 1st2nd3rd
Advertisers Incorporated Society of Musicians Incorporated Society of Musicians Incorporated Society of Musicians
Ad title Incorporated Society of Musicians Join ISM for £15 Join ISM for £50
Ad text Overcome music performance anxiety and propel your playing to new heights with 'Play', ISM Trust'... Join a community of nearly 9,500 professional musicians and get discounts, opportunities to promo... If you graduated with your first music degree in the last ten years, you can now join the ISM for...
CTA type DOWNLOAD APPLY_NOW APPLY_NOW
Ad format Carousel Carousel Carousel
Categories Charity Organization Charity Organization Charity Organization
Duration 210 days 1 days 1 days
Like 116 0 8

Incorporated Society of Musicians Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Incorporated Society of Musicians” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Incorporated Society of Musicians” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Incorporated Society of Musicians” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Incorporated Society of Musicians Join ISM for £15 Join ISM for £50
Ad text  Overcome music performance anxiety and propel your playing to new heights with 'Play', ISM Trust'...  Join a community of nearly 9,500 professional musicians and get discounts, opportunities to promo...  If you graduated with your first music degree in the last ten years, you can now join the ISM for...
Ad type  other  other  other
Ad word count 199  183  209

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Incorporated Society of Musicians”, the text type used is other to obtain the best ad performance. “Incorporated Society of Musicians” can use this copy style more. On the other hand, “Incorporated Society of Musicians” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Incorporated Society of Musicians” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Incorporated Society of Musicians” are:DOWNLOAD,APPLY_NOW,APPLY_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help “Incorporated Society of Musicians” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Incorporated Society of Musicians” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Incorporated Society of Musicians” top 3 ads schedules are: 210 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Incorporated Society of Musicians”‘s top 1 ad duration is 210 days. Every advertisement has a life cycle.
“Incorporated Society of Musicians” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Incorporated Society of Musicians” ad case study report

If you want to check the best ad case study of other advertisers related to “Incorporated Society of Musicians”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Incorporated Society of Musicians”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.