Award-winning Case Study For iNavX - Marine Navigation App By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “iNavX - Marine Navigation App”, or large enterprises, they have established a Facebook page for advertising and promotion. “iNavX - Marine Navigation App” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “iNavX - Marine Navigation App” through the method of adspy!

iNavX - Marine Navigation App Facebook ad Introduction by ad spy method

“iNavX - Marine Navigation App” introduction:Navigate Confidently. Navigate with iNavX - the #1 handheld chartplotter.

“iNavX - Marine Navigation App” Facebook ads last run:2020-01-24 18:32:05

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “iNavX - Marine Navigation App” ads data to help “iNavX - Marine Navigation App” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “iNavX - Marine Navigation App”. In this report, we analyze in detail the best ad cases of “iNavX - Marine Navigation App”.

iNavX - Marine Navigation App Top3 Ads Case Study:

 1st2nd3rd
Advertisers iNavX - Marine Navigation App iNavX - Marine Navigation App iNavX - Marine Navigation App
Ad title "Must Have List" -Cruising World iNavX - #1 Marine Navigation App Navigate Confidently ➡️ Navigate with iNavX
Ad text Marine Navigation That Fits In Your Pocket Marine Navigation Made Easy - Waypoints, Routes, Tracking, Weather, AIS - The broadest selection ... Marine Navigation That Fits In Your Pocket
CTA type INSTALL_MOBILE_APP DOWNLOAD INSTALL_MOBILE_APP
Ad format Video Video Video
Categories other other other
Duration 22 days 56 days 64 days
Like 148 1413 142

iNavX - Marine Navigation App Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “iNavX - Marine Navigation App” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“iNavX - Marine Navigation App” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “iNavX - Marine Navigation App” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title "Must Have List" -Cruising World iNavX - #1 Marine Navigation App Navigate Confidently ➡️ Navigate with iNavX
Ad text  Marine Navigation That Fits In Your Pocket  Marine Navigation Made Easy - Waypoints, Routes, Tracking, Weather, AIS - The broadest selection ...  Marine Navigation That Fits In Your Pocket
Ad type  other  other  other
Ad word count 42  106  42

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “iNavX - Marine Navigation App”, the text type used is other to obtain the best ad performance. “iNavX - Marine Navigation App” can use this copy style more. On the other hand, “iNavX - Marine Navigation App” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “iNavX - Marine Navigation App” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “iNavX - Marine Navigation App” are:INSTALL_MOBILE_APP,DOWNLOAD,INSTALL_MOBILE_APP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “INSTALL_MOBILE_APP” help “iNavX - Marine Navigation App” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “iNavX - Marine Navigation App” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “iNavX - Marine Navigation App” top 3 ads schedules are: 22 days,56 days, and 64 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “iNavX - Marine Navigation App”‘s top 1 ad duration is 22 days. Every advertisement has a life cycle.
“iNavX - Marine Navigation App” should put ads in the best time period, so that ads get the most value in a limited time.

Related “iNavX - Marine Navigation App” ad case study report

If you want to check the best ad case study of other advertisers related to “iNavX - Marine Navigation App”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “iNavX - Marine Navigation App”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.