Award-winning Case Study For Immortal Conquest By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Immortal Conquest”, or large enterprises, they have established a Facebook page for advertising and promotion. “Immortal Conquest” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Immortal Conquest” through the method of adspy!

Immortal Conquest Facebook ad Introduction by ad spy method

“Immortal Conquest” introduction:Immortal Conquest is an epic MMO strategy war game. Expand your territory, mix & match over 300+ heroes and join hands with friends to dominate over the entire world map! Download NOW iOS: goo.gl/qrlh7i Android: goo.gl/LJryj7

“Immortal Conquest” Facebook ads last run:2020-02-20 16:47:04

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Immortal Conquest” ads data to help “Immortal Conquest” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Immortal Conquest”. In this report, we analyze in detail the best ad cases of “Immortal Conquest”.

Immortal Conquest Top3 Ads Case Study:

 1st2nd3rd
Advertisers Immortal Conquest Immortal Conquest Immortal Conquest
Ad title No.1 Game of 2018 No.1 Game of 2018 No.1 Game of 2018
Ad text The gods have no mercy,that's why they're gods. Rule your people with power or with mercy. Rule your people with power or with mercy.
CTA type PLAY_GAME INSTALL_MOBILE_APP PLAY_GAME
Ad format Video Carousel Carousel
Categories App Page App Page App Page
Duration 62 days 3 days 13 days
Like 108 18 4

Immortal Conquest Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Immortal Conquest” top 3 ads are: Video,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Immortal Conquest” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Immortal Conquest” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title No.1 Game of 2018 No.1 Game of 2018 No.1 Game of 2018
Ad text  The gods have no mercy,that's why they're gods.  Rule your people with power or with mercy.  Rule your people with power or with mercy.
Ad type  other  other  other
Ad word count 47  42  42

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Immortal Conquest”, the text type used is other to obtain the best ad performance. “Immortal Conquest” can use this copy style more. On the other hand, “Immortal Conquest” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Immortal Conquest” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Immortal Conquest” are:PLAY_GAME,INSTALL_MOBILE_APP,PLAY_GAME.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “PLAY_GAME” help “Immortal Conquest” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Immortal Conquest” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Immortal Conquest” top 3 ads schedules are: 62 days,3 days, and 13 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Immortal Conquest”‘s top 1 ad duration is 62 days. Every advertisement has a life cycle.
“Immortal Conquest” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Immortal Conquest” ad case study report

If you want to check the best ad case study of other advertisers related to “Immortal Conquest”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Immortal Conquest”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.