Award-winning Case Study For IGNITE Surface By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “IGNITE Surface”, or large enterprises, they have established a Facebook page for advertising and promotion. “IGNITE Surface” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “IGNITE Surface” through the method of adspy!

IGNITE Surface Facebook ad Introduction by ad spy method

“IGNITE Surface” introduction:7am-5pm daily. SUP & kayak rentals, lessons and kids parties. Located at the beautiful RIVA Beach Club on the Palm Jumeirah, Dubai.

“IGNITE Surface” Facebook ads last run:2020-02-20 20:52:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “IGNITE Surface” ads data to help “IGNITE Surface” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “IGNITE Surface”. In this report, we analyze in detail the best ad cases of “IGNITE Surface”.

IGNITE Surface Top3 Ads Case Study:

Advertisers IGNITE Surface IGNITE Surface IGNITE Surface
Ad title IGNITE Surface SUP Series Race. Powered by NAISH Ignite Surface IGNITE Surface
Ad text SUP Series Race on the beautiful calm waters of Palm Jumeirah. Men's/Women's - 3km Fun - 1km 10-... SUP & Kayak rental, lessons and private parties on The Palm Jumeirah. Open 7 days a week, free va... 7am-5pm daily - SUP & kayak rentals, lessons & kids parties! At RIVA Beach, Palm Jumeirah
Ad format Image Carousel Image
Categories Sports & Fitness Instruction Sports & Fitness Instruction Sports & Fitness Instruction
Duration 3 days 175 days 9 days
Like 0 12 14

IGNITE Surface Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “IGNITE Surface” top 3 ads are: Image,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“IGNITE Surface” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “IGNITE Surface” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title IGNITE Surface SUP Series Race. Powered by NAISH Ignite Surface IGNITE Surface
Ad text  SUP Series Race on the beautiful calm waters of Palm Jumeirah. Men's/Women's - 3km Fun - 1km 10-...  SUP & Kayak rental, lessons and private parties on The Palm Jumeirah. Open 7 days a week, free va...  7am-5pm daily - SUP & kayak rentals, lessons & kids parties! At RIVA Beach, Palm Jumeirah
Ad type  other  other  other
Ad word count 121  124  90

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “IGNITE Surface”, the text type used is other to obtain the best ad performance. “IGNITE Surface” can use this copy style more. On the other hand, “IGNITE Surface” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “IGNITE Surface” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “IGNITE Surface” are:BUY_TICKETS,BOOK_TRAVEL,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BUY_TICKETS” help “IGNITE Surface” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “IGNITE Surface” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “IGNITE Surface” top 3 ads schedules are: 3 days,175 days, and 9 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “IGNITE Surface”‘s top 1 ad duration is 3 days. Every advertisement has a life cycle.
“IGNITE Surface” should put ads in the best time period, so that ads get the most value in a limited time.

Related “IGNITE Surface” ad case study report

If you want to check the best ad case study of other advertisers related to “IGNITE Surface”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “IGNITE Surface”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.