Award-winning Case Study For IES Master By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “IES Master”, or large enterprises, they have established a Facebook page for advertising and promotion. “IES Master” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “IES Master” through the method of adspy!

IES Master Facebook ad Introduction by ad spy method

“IES Master” introduction:IES Master is an institute for engineers from Civil, Mechanical, Electrical, and Electronics streams who aspire for ESE, GATE and PSUs. Since its inception in 2011, the institute has consistently produced ESE and GATE rankers.

“IES Master” Facebook ads last run:2020-02-22 16:30:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “IES Master” ads data to help “IES Master” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “IES Master”. In this report, we analyze in detail the best ad cases of “IES Master”.

IES Master Top3 Ads Case Study:

Advertisers IES Master IES Master IES Master
Ad title IES Master GATE 2019 Achievers of IES Master IES Master (@ies_master) • Instagram photos and videos
Ad text With Praveen Kulkarni Sir, Assisting IES Master in Fluid Mechanics (Civil Engineering)  ESE 2020 Prelims Online Test Series for ME, CE, EE and ECE - IES Master -
Ad format Image Carousel Image
Categories Engineering Service Engineering Service Engineering Service
Duration 6 days 28 days 1 days
Like 1684 13722 0

IES Master Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “IES Master” top 3 ads are: Image,Carousel, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“IES Master” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “IES Master” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title IES Master GATE 2019 Achievers of IES Master IES Master (@ies_master) • Instagram photos and videos
Ad text  With Praveen Kulkarni Sir, Assisting IES Master in Fluid Mechanics (Civil Engineering)    ESE 2020 Prelims Online Test Series for ME, CE, EE and ECE - IES Master -
Ad type  other  other  other
Ad word count 86  0  228

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “IES Master”, the text type used is other to obtain the best ad performance. “IES Master” can use this copy style more. On the other hand, “IES Master” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “IES Master” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “IES Master” are:N/A,N/A,VIEW_INSTAGRAM_PROFILE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “IES Master” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “IES Master” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “IES Master” top 3 ads schedules are: 6 days,28 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “IES Master”‘s top 1 ad duration is 6 days. Every advertisement has a life cycle.
“IES Master” should put ads in the best time period, so that ads get the most value in a limited time.

Related “IES Master” ad case study report

If you want to check the best ad case study of other advertisers related to “IES Master”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “IES Master”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.