Award-winning Case Study For IELTS IDP Education By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “IELTS IDP Education”, or large enterprises, they have established a Facebook page for advertising and promotion. “IELTS IDP Education” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “IELTS IDP Education” through the method of adspy!

IELTS IDP Education Facebook ad Introduction by ad spy method

“IELTS IDP Education” introduction:Official page for IDP IELTS in Turkey

“IELTS IDP Education” Facebook ads last run:2020-02-17 08:56:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “IELTS IDP Education” ads data to help “IELTS IDP Education” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “IELTS IDP Education”. In this report, we analyze in detail the best ad cases of “IELTS IDP Education”.

IELTS IDP Education Top3 Ads Case Study:

Advertisers IELTS IDP Education IELTS IDP Education IELTS IDP Education
Ad title IELTS için acele edin! IELTS IDP Education IELTS IDP Education
Ad text 2020 zammı gelmeden IELTS'e IDP avantajlarıyla kaydolun: Tüm bölümlerden ÜCRETSİZ online hazırlık... Maaşınızı arttırmak, işe başvurmak ya da göçmenlik için IELTS’e mi ihtiyacınız var? IDP ile IELTS... Yurt dışında okumak için IELTS’e mi ihtiyacınız var? IDP ile IELTS’e giren herkes online IELTS ku...
Ad format Image Carousel Carousel
Categories other other other
Duration 22 days 28 days 19 days
Like 40 7 3

IELTS IDP Education Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “IELTS IDP Education” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“IELTS IDP Education” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “IELTS IDP Education” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title IELTS için acele edin! IELTS IDP Education IELTS IDP Education
Ad text  2020 zammı gelmeden IELTS'e IDP avantajlarıyla kaydolun: Tüm bölümlerden ÜCRETSİZ online hazırlık...  Maaşınızı arttırmak, işe başvurmak ya da göçmenlik için IELTS’e mi ihtiyacınız var? IDP ile IELTS...  Yurt dışında okumak için IELTS’e mi ihtiyacınız var? IDP ile IELTS’e giren herkes online IELTS ku...
Ad type  other  other  other
Ad word count 152  200  187

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “IELTS IDP Education”, the text type used is other to obtain the best ad performance. “IELTS IDP Education” can use this copy style more. On the other hand, “IELTS IDP Education” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “IELTS IDP Education” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “IELTS IDP Education” are:BOOK_TRAVEL,BOOK_TRAVEL,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “BOOK_TRAVEL” help “IELTS IDP Education” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “IELTS IDP Education” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “IELTS IDP Education” top 3 ads schedules are: 22 days,28 days, and 19 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “IELTS IDP Education”‘s top 1 ad duration is 22 days. Every advertisement has a life cycle.
“IELTS IDP Education” should put ads in the best time period, so that ads get the most value in a limited time.

Related “IELTS IDP Education” ad case study report

If you want to check the best ad case study of other advertisers related to “IELTS IDP Education”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “IELTS IDP Education”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.