Award-winning Case Study For IDP Korea By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “IDP Korea”, or large enterprises, they have established a Facebook page for advertising and promotion. “IDP Korea” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “IDP Korea” through the method of adspy!

IDP Korea Facebook ad Introduction by ad spy method

“IDP Korea” introduction:국제공인영어시험 IELTS 주관사이며, 1969년 호주대학총장협의회(AVCC)에의해 설립. 전 세계 30개국 80개 지사를 운영, 매년 유학박람회를 개최

“IDP Korea” Facebook ads last run:2020-02-17 05:04:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “IDP Korea” ads data to help “IDP Korea” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “IDP Korea”. In this report, we analyze in detail the best ad cases of “IDP Korea”.

IDP Korea Top3 Ads Case Study:

Advertisers IDP Korea IDP Korea IDP Korea
Ad title 미국,영국 명문대 1:1 입학상담 제 39회 세계유학박람회 [호주유학박람회] Monash University (모나쉬 대학교)
Ad text 미국/영국 명문대 가고 싶은데! ① 낮은 성적으로 입학하는 방법은? ② 빠른 입학사정결과를 받는 방법은? ③ 맨체스터 대학, 오레곤 주립대 등 명문대 입학지원하는 방법은? ... 지금까지 이렇게 모인적이 없었다! ✅제 39회 세계유학박람회 역대 최다 참가! 해외 현지 명문대 담당자를 직접 만날 수 있는 ‘진짜’ 유학박람회에 초대합니다! ✅제 39회 호주유학박람회 참가교 호주 G8 대학 중 가장 젊고 빠르게 성장하는 대학 Monash University (#모나쉬대학교)!! #호주유학 #유학박람회 #idp #...
Ad format Image Image Image
Categories Consulting Agency Consulting Agency Consulting Agency
Duration 1 days 1 days 1 days
Like 1 13 4

IDP Korea Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “IDP Korea” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“IDP Korea” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “IDP Korea” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 미국,영국 명문대 1:1 입학상담 제 39회 세계유학박람회 [호주유학박람회] Monash University (모나쉬 대학교)
Ad text  미국/영국 명문대 가고 싶은데! ① 낮은 성적으로 입학하는 방법은? ② 빠른 입학사정결과를 받는 방법은? ③ 맨체스터 대학, 오레곤 주립대 등 명문대 입학지원하는 방법은? ...  지금까지 이렇게 모인적이 없었다! ✅제 39회 세계유학박람회 역대 최다 참가! 해외 현지 명문대 담당자를 직접 만날 수 있는 ‘진짜’ 유학박람회에 초대합니다!  ✅제 39회 호주유학박람회 참가교 호주 G8 대학 중 가장 젊고 빠르게 성장하는 대학 Monash University (#모나쉬대학교)!! #호주유학 #유학박람회 #idp #...
Ad type  other  other  other
Ad word count 249  88  158

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “IDP Korea”, the text type used is other to obtain the best ad performance. “IDP Korea” can use this copy style more. On the other hand, “IDP Korea” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “IDP Korea” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “IDP Korea” are:LEARN_MORE,EVENT_RSVP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “IDP Korea” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “IDP Korea” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “IDP Korea” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “IDP Korea”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“IDP Korea” should put ads in the best time period, so that ads get the most value in a limited time.

Related “IDP Korea” ad case study report

If you want to check the best ad case study of other advertisers related to “IDP Korea”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “IDP Korea”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.