Award-winning Case Study For IC Art 藝文棧 By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “IC Art 藝文棧”, or large enterprises, they have established a Facebook page for advertising and promotion. “IC Art 藝文棧” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “IC Art 藝文棧” through the method of adspy!

IC Art 藝文棧 Facebook ad Introduction by ad spy method

“IC Art 藝文棧” introduction:發放澳門【文化局】各項活動的最新消息 Release the latest news on cultural activities organized by Cultural Affairs Bureau 訂閱電子版

“IC Art 藝文棧” Facebook ads last run:2020-02-17 06:48:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “IC Art 藝文棧” ads data to help “IC Art 藝文棧” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “IC Art 藝文棧”. In this report, we analyze in detail the best ad cases of “IC Art 藝文棧”.

IC Art 藝文棧 Top3 Ads Case Study:

Advertisers IC Art 藝文棧 IC Art 藝文棧 IC Art 藝文棧
Ad title Photos from IC Art 藝文棧's post Photos de la publication de IC Art 藝文棧 Photos de la publication de IC Art 藝文棧
Ad text 【告别2019,精彩活動迎接2020年!】 大除夕夜,“澳門除夕倒數演唱會”由香港人氣男團Mirror擔任壓軸演出嘉賓,還有一眾本地歌手及組合包括:小肥、龍世傑、Soler、MFM、馬檇鏗及麥... 【動態數碼長卷“千里江山圖3.0”】   動態數碼長卷“千里江山圖3.0”全長35米、高6米,是世界上首次利用即時分層渲染核心技術、時間變換系統與觀眾實時互動,糅合了傳統美術與嶄新的數碼科技,以... 【文化頭條:地膽帶路玩轉藝穗節】 澳門城市藝穗節於2020年1月10至19日舉行,今年藝穗節以“搞作無譜,地膽帶路”為題,帶來兩個“穗內有萃”主題行程,還有一系列貼地探索兼創意無限的精彩節目,...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other other other
Duration 2 days 2 days 1 days
Like 517 341 35

IC Art 藝文棧 Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “IC Art 藝文棧” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“IC Art 藝文棧” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “IC Art 藝文棧” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from IC Art 藝文棧's post Photos de la publication de IC Art 藝文棧 Photos de la publication de IC Art 藝文棧
Ad text  【告别2019,精彩活動迎接2020年!】 大除夕夜,“澳門除夕倒數演唱會”由香港人氣男團Mirror擔任壓軸演出嘉賓,還有一眾本地歌手及組合包括:小肥、龍世傑、Soler、MFM、馬檇鏗及麥...  【動態數碼長卷“千里江山圖3.0”】   動態數碼長卷“千里江山圖3.0”全長35米、高6米,是世界上首次利用即時分層渲染核心技術、時間變換系統與觀眾實時互動,糅合了傳統美術與嶄新的數碼科技,以...  【文化頭條:地膽帶路玩轉藝穗節】 澳門城市藝穗節於2020年1月10至19日舉行,今年藝穗節以“搞作無譜,地膽帶路”為題,帶來兩個“穗內有萃”主題行程,還有一系列貼地探索兼創意無限的精彩節目,...
Ad type  other  other  other
Ad word count 414  350  228

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “IC Art 藝文棧”, the text type used is other to obtain the best ad performance. “IC Art 藝文棧” can use this copy style more. On the other hand, “IC Art 藝文棧” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “IC Art 藝文棧” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “IC Art 藝文棧” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “IC Art 藝文棧” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “IC Art 藝文棧” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “IC Art 藝文棧” top 3 ads schedules are: 2 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “IC Art 藝文棧”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“IC Art 藝文棧” should put ads in the best time period, so that ads get the most value in a limited time.

Related “IC Art 藝文棧” ad case study report

If you want to check the best ad case study of other advertisers related to “IC Art 藝文棧”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “IC Art 藝文棧”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.