Award-winning Case Study For IBM Careers North America By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “IBM Careers North America”, or large enterprises, they have established a Facebook page for advertising and promotion. “IBM Careers North America” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “IBM Careers North America” through the method of adspy!

IBM Careers North America Facebook ad Introduction by ad spy method

“IBM Careers North America” introduction:Join us and be part of a diverse, global team. Work with extraordinary people in an environment that cultivates creativity and individuality.

“IBM Careers North America” Facebook ads last run:2020-02-21 01:54:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “IBM Careers North America” ads data to help “IBM Careers North America” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “IBM Careers North America”. In this report, we analyze in detail the best ad cases of “IBM Careers North America”.

IBM Careers North America Top3 Ads Case Study:

Advertisers IBM Careers North America IBM Careers North America IBM Careers North America
Ad title Timeline Photos IBM Careers North America Timeline Photos
Ad text Going to work is far more fun when you work with friends. But finding a great group of people to ... Going to work is far more fun when you get to work with friends :) But finding a great bunch of p... A big part of our job is getting to know you and your skills from your resume and application. An...
Ad format Image Image Image
Categories Organization Organization Organization
Duration 78 days 1 days 10 days
Like 264 550 21

IBM Careers North America Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “IBM Careers North America” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“IBM Careers North America” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “IBM Careers North America” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos IBM Careers North America Timeline Photos
Ad text  Going to work is far more fun when you work with friends. But finding a great group of people to ...  Going to work is far more fun when you get to work with friends :) But finding a great bunch of p...  A big part of our job is getting to know you and your skills from your resume and application. An...
Ad type  other  other  other
Ad word count 303  388  287

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “IBM Careers North America”, the text type used is other to obtain the best ad performance. “IBM Careers North America” can use this copy style more. On the other hand, “IBM Careers North America” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “IBM Careers North America” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “IBM Careers North America” are:N/A,MESSAGE_PAGE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “IBM Careers North America” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “IBM Careers North America” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “IBM Careers North America” top 3 ads schedules are: 78 days,1 days, and 10 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “IBM Careers North America”‘s top 1 ad duration is 78 days. Every advertisement has a life cycle.
“IBM Careers North America” should put ads in the best time period, so that ads get the most value in a limited time.

Related “IBM Careers North America” ad case study report

If you want to check the best ad case study of other advertisers related to “IBM Careers North America”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “IBM Careers North America”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.