Award-winning Case Study For I Love Saturdays By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “I Love Saturdays”, or large enterprises, they have established a Facebook page for advertising and promotion. “I Love Saturdays” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “I Love Saturdays” through the method of adspy!

I Love Saturdays Facebook ad Introduction by ad spy method

“I Love Saturdays” introduction:I <3 SATURDAYS! Now at The Watershed! Darling Harbour! No Lockout! Party till the sun rise!

“I Love Saturdays” Facebook ads last run:2020-02-06 22:26:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “I Love Saturdays” ads data to help “I Love Saturdays” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “I Love Saturdays”. In this report, we analyze in detail the best ad cases of “I Love Saturdays”.

I Love Saturdays Top3 Ads Case Study:

Advertisers I Love Saturdays I Love Saturdays I Love Saturdays
Ad title I Love Saturdays I Love Saturdays Full Moon Party at I Love Saturdays!
Ad text Join 1000+ people at our awesome indoor/outdoor event in Darling Harbour! Featuring Transformer R... Ladies get in early for our Girls Night Out show featuring cheeky Male Performers, to kick off yo... 100% Party Anthems by The Edge 96.1 DJs. Featuring Transformer Robots, UV Lights & LED Decoration...
Ad format Image Image Image
Categories Dance & Night Club Dance & Night Club Dance & Night Club
Duration 1 days 1 days 1 days
Like 29 45 21

I Love Saturdays Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “I Love Saturdays” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“I Love Saturdays” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “I Love Saturdays” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title I Love Saturdays I Love Saturdays Full Moon Party at I Love Saturdays!
Ad text  Join 1000+ people at our awesome indoor/outdoor event in Darling Harbour! Featuring Transformer R...  Ladies get in early for our Girls Night Out show featuring cheeky Male Performers, to kick off yo...  100% Party Anthems by The Edge 96.1 DJs. Featuring Transformer Robots, UV Lights & LED Decoration...
Ad type  other  other  other
Ad word count 278  308  173

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “I Love Saturdays”, the text type used is other to obtain the best ad performance. “I Love Saturdays” can use this copy style more. On the other hand, “I Love Saturdays” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “I Love Saturdays” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “I Love Saturdays” are:MESSAGE_PAGE,MESSAGE_PAGE,EVENT_RSVP.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “I Love Saturdays” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “I Love Saturdays” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “I Love Saturdays” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “I Love Saturdays”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“I Love Saturdays” should put ads in the best time period, so that ads get the most value in a limited time.

Related “I Love Saturdays” ad case study report

If you want to check the best ad case study of other advertisers related to “I Love Saturdays”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “I Love Saturdays”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.