Award-winning Case Study For Hospital de Amor By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Hospital de Amor”, or large enterprises, they have established a Facebook page for advertising and promotion. “Hospital de Amor” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Hospital de Amor” through the method of adspy!

Hospital de Amor Facebook ad Introduction by ad spy method

“Hospital de Amor” introduction:??? O Hospital de Câncer de Barretos agora é o Hospital de Amor. Porque vencer o câncer é mais fácil quando estamos cercados de amor. ???

“Hospital de Amor” Facebook ads last run:2020-02-17 09:24:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Hospital de Amor” ads data to help “Hospital de Amor” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Hospital de Amor”. In this report, we analyze in detail the best ad cases of “Hospital de Amor”.

Hospital de Amor Top3 Ads Case Study:

 1st2nd3rd
Advertisers Hospital de Amor Hospital de Amor Hospital de Amor
Ad title Participe do processo seletivo! Doe pelo cartão de crédito | Campanha #CaminhosDeAmor Hospital de Amor
Ad text Aprimore-se! Faça sua Residência Médica em Oncologia Clínica no Hospital de Amor de Porto Velho (... O amor sempre encontra um caminho. Descubra qual é o caminho do seu doando para o Hospital de Amor. O amor sempre encontra um caminho. Um deles é doar para o Hospital de Amor pelos telefones 0500.
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Carousel
Categories Nonprofit Organization Nonprofit Organization Nonprofit Organization
Duration 1 days 6 days 6 days
Like 261 22 108

Hospital de Amor Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Hospital de Amor” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Hospital de Amor” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Hospital de Amor” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Participe do processo seletivo! Doe pelo cartão de crédito | Campanha #CaminhosDeAmor Hospital de Amor
Ad text  Aprimore-se! Faça sua Residência Médica em Oncologia Clínica no Hospital de Amor de Porto Velho (...  O amor sempre encontra um caminho. Descubra qual é o caminho do seu doando para o Hospital de Amor.  O amor sempre encontra um caminho. Um deles é doar para o Hospital de Amor pelos telefones 0500.
Ad type  other  other  other
Ad word count 149  99  96

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Hospital de Amor”, the text type used is other to obtain the best ad performance. “Hospital de Amor” can use this copy style more. On the other hand, “Hospital de Amor” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Hospital de Amor” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Hospital de Amor” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Hospital de Amor” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Hospital de Amor” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Hospital de Amor” top 3 ads schedules are: 1 days,6 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Hospital de Amor”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Hospital de Amor” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Hospital de Amor” ad case study report

If you want to check the best ad case study of other advertisers related to “Hospital de Amor”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Hospital de Amor”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.