Award-winning Case Study For Horse & Country TV By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Horse & Country TV”, or large enterprises, they have established a Facebook page for advertising and promotion. “Horse & Country TV” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Horse & Country TV” through the method of adspy!

Horse & Country TV Facebook ad Introduction by ad spy method

“Horse & Country TV” introduction:H&C, the premiere multi-screen network for equestrian sports and lifestyle. Available in the UK, Netherlands, Sweden, Australia, Germany and USA.

“Horse & Country TV” Facebook ads last run:2020-02-12 01:20:45

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Horse & Country TV” ads data to help “Horse & Country TV” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Horse & Country TV”. In this report, we analyze in detail the best ad cases of “Horse & Country TV”.

Horse & Country TV Top3 Ads Case Study:

Advertisers Horse & Country TV Horse & Country TV Horse & Country TV
Ad title Badminton 2019 WINNER Piggy French Learn from William Fox-Pitt Stream Kentucky Three-Day Event LIVE
Ad text Piggy French tells us how it feels to finally clinch a win at a major event - unbelievable. Piggy... We have worked with eventing legend, William Fox-Pitt to bring you two new incredible masterclass... Watch the Kentucky Three-Day Event LIVE, only on Horse & Country's streaming service. Catch the ...
Ad format Video Video Video
Categories Brand Brand Brand
Duration 1 days 1 days 5 days
Like 482 271 290

Horse & Country TV Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Horse & Country TV” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Horse & Country TV” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Horse & Country TV” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Badminton 2019 WINNER Piggy French Learn from William Fox-Pitt Stream Kentucky Three-Day Event LIVE
Ad text  Piggy French tells us how it feels to finally clinch a win at a major event - unbelievable. Piggy...  We have worked with eventing legend, William Fox-Pitt to bring you two new incredible masterclass...  Watch the Kentucky Three-Day Event LIVE, only on Horse & Country's streaming service. Catch the ...
Ad type  other  other  other
Ad word count 504  319  461

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Horse & Country TV”, the text type used is other to obtain the best ad performance. “Horse & Country TV” can use this copy style more. On the other hand, “Horse & Country TV” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Horse & Country TV” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Horse & Country TV” are:N/A,SUBSCRIBE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Horse & Country TV” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Horse & Country TV” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Horse & Country TV” top 3 ads schedules are: 1 days,1 days, and 5 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Horse & Country TV”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Horse & Country TV” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Horse & Country TV” ad case study report

If you want to check the best ad case study of other advertisers related to “Horse & Country TV”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Horse & Country TV”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.