Award-winning Case Study For Hogeschool Gent By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Hogeschool Gent”, or large enterprises, they have established a Facebook page for advertising and promotion. “Hogeschool Gent” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Hogeschool Gent” through the method of adspy!

Hogeschool Gent Facebook ad Introduction by ad spy method

“Hogeschool Gent” introduction:HOGENT inspireert en stimuleert mensen om, op eigen wijze, het verschil te maken in en voor de samenleving. ??

“Hogeschool Gent” Facebook ads last run:2020-02-23 19:48:31

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Hogeschool Gent” ads data to help “Hogeschool Gent” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Hogeschool Gent”. In this report, we analyze in detail the best ad cases of “Hogeschool Gent”.

Hogeschool Gent Top3 Ads Case Study:

Advertisers Hogeschool Gent Hogeschool Gent Hogeschool Gent
Ad title NIEUW: graduaatsopleidingen aan HOGENT HOGENT Challenge Run 2019 “Ik heb hier ongelofelijk veel zin in” | Boerenbond
Ad text NIEUW aan HOGENT vanaf academiejaar 2019-2020: 8 fonkelnieuwe graduaten! Een graduaat bevat 120 s... Zin in een uitdaging? Geef het beste van jezelf op 8 mei tijdens de 5de HOGENT Challenge Run 2019... "Mijn droom is om verder te specialiseren in de akkerbouw. Ik sluit zeker ook niet uit dat we aan...
Ad format Image Image Image
Categories College & University College & University College & University
Duration 1 days 2 days 6 days
Like 12 14 4

Hogeschool Gent Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Hogeschool Gent” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Hogeschool Gent” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Hogeschool Gent” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title NIEUW: graduaatsopleidingen aan HOGENT HOGENT Challenge Run 2019 “Ik heb hier ongelofelijk veel zin in” | Boerenbond
Ad text  NIEUW aan HOGENT vanaf academiejaar 2019-2020: 8 fonkelnieuwe graduaten! Een graduaat bevat 120 s...  Zin in een uitdaging? Geef het beste van jezelf op 8 mei tijdens de 5de HOGENT Challenge Run 2019...  "Mijn droom is om verder te specialiseren in de akkerbouw. Ik sluit zeker ook niet uit dat we aan...
Ad type  other  other  other
Ad word count 254  215  374

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Hogeschool Gent”, the text type used is other to obtain the best ad performance. “Hogeschool Gent” can use this copy style more. On the other hand, “Hogeschool Gent” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Hogeschool Gent” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Hogeschool Gent” are:LEARN_MORE,EVENT_RSVP,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Hogeschool Gent” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Hogeschool Gent” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Hogeschool Gent” top 3 ads schedules are: 1 days,2 days, and 6 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Hogeschool Gent”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Hogeschool Gent” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Hogeschool Gent” ad case study report

If you want to check the best ad case study of other advertisers related to “Hogeschool Gent”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Hogeschool Gent”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.