HKTDC Exhibition Channel 香港貿發局展覽頻道 Case Study Adspy Report of Best Ads - BigSpy

Facebook is the world’s largest social media platform, with 60% of brands marketing on Facebook.Facebook is a platform full of business opportunities. Whether it is individual users, small and medium enterprises, or large enterprises, they have established brand pages on Facebook for advertising and promotion. “HKTDC Exhibition Channel 香港貿發局展覽頻道” chose to advertise on Facebook and achieved success. Now we analyze its successful advertising experience through BigSpy.

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks “HKTDC Exhibition Channel 香港貿發局展覽頻道” ads and analyzes advertising data to help “HKTDC Exhibition Channel 香港貿發局展覽頻道” find the best conversion creatives and ad copy.BigSpy makes the advertising world transparent, allowing more businesses to increase sales conversions through advertising spies. Now BigSpy generates an advertisement report for “HKTDC Exhibition Channel 香港貿發局展覽頻道”, and the link is “advertiser report“. In this report, we analyze in detail the best advertising cases of “HKTDC Exhibition Channel 香港貿發局展覽頻道”.

HKTDC Exhibition Channel 香港貿發局展覽頻道 Facebook adspy

“HKTDC Exhibition Channel 香港貿發局展覽頻道” introduction:香港貿發局於1966年成立,是專責推廣香港對外貿易的法定機構

“HKTDC Exhibition Channel 香港貿發局展覽頻道” Facebook ads last run:2020-02-17 05:16:30

Top3 Advertising Case Study:

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Advertisers HKTDC Exhibition Channel 香港貿發局展覽頻道 HKTDC Exhibition Channel 香港貿發局展覽頻道 HKTDC Exhibition Channel 香港貿發局展覽頻道
Ad title HKTDC Exhibition Channel 香港貿發局展覽頻道 香港貿發局香港國際鑽石、寶石及珍珠展(2020年3月2至6日) Free Pre-registration: Hong Kong Int'l Jewellery Show and Hong Kong Int'l Diamond, Gem & Pearl Show
Ad text Discover the finest finished jewellery, gemstones, pearls, diamonds and other raw materials at th... 展示來自世界各地的優質珠寶原材料,頂尖展商聚首一堂,提供一站式鑽石、寶石採購平台。 預先登記,免費入場證! Discover the finest finished jewellery, gemstones, pearls, diamonds and other raw materials at th...
CTA type SIGN_UP SIGN_UP SIGN_UP
Ad format Carousel Image Image
Categories other other other
Duration 21 days 1 days 1 days
Like 632 0 18

HKTDC Exhibition Channel 香港貿發局展覽頻道 facebook ad case analytics and study

1.Advertising format and material analysis:

The advertising formats used by “HKTDC Exhibition Channel 香港貿發局展覽頻道” top 3 ads are Carousel,Image, and Image.

Ad Format Optimization Suggestions:

The Facebook algorithm indicates that Facebook will give priority to displaying videos to user news sources. So, to get more advertising reach, consider video advertising.

In summary: Facebook’s creatives determine the user’s first sense of advertising. A / B testing of different creatives is required, and different creatives are used for different audiences. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Advertising copy analysis and study:

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Ad titleHKTDC Exhibition Channel 香港貿發局展覽頻道香港貿發局香港國際鑽石、寶石及珍珠展(2020年3月2至6日)Free Pre-registration: Hong Kong Int'l Jewellery Show and Hong Kong Int'l Diamond, Gem & Pearl Show
Ad text Discover the finest finished jewellery, gemstones, pearls, diamonds and other raw materials at th... 展示來自世界各地的優質珠寶原材料,頂尖展商聚首一堂,提供一站式鑽石、寶石採購平台。 預先登記,免費入場證! Discover the finest finished jewellery, gemstones, pearls, diamonds and other raw materials at th...
Ad type other other other
Ad word count367 53 301

Ad copy optimization suggestions:

Although copywriting accounts for a small part of advertising, copywriting can directly affect the click-through rate of ads. Among all the ads of “HKTDC Exhibition Channel 香港貿發局展覽頻道”, the text type used is other to obtain the best advertising results. “HKTDC Exhibition Channel 香港貿發局展覽頻道” can use this copy style more. On the other hand, Advertising copy requires A / B testing, because the length of copy, spacing, and size of fonts, white space, etc. are all different.

Summary: Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing ad copy, advertisers can learn how to design good ad copy.

3. Type of CTA analytics and study:

The types of CTA used by “HKTDC Exhibition Channel 香港貿發局展覽頻道” are:SIGN_UP,SIGN_UP,SIGN_UP.

CTA optimization recommendations:

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it. Adding a call to action to your Facebook ad lets users know what to expect from the other side of the ad.

In the 1st advertising case, the use of “SIGN_UP” help “HKTDC Exhibition Channel 香港貿發局展覽頻道” gets a higher conversion.

In summary: Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for your test.

4. Advertising schedule:

“HKTDC Exhibition Channel 香港貿發局展覽頻道” When Facebook ads are placed on Facebook, the ad schedules are 21 days,1 days, and 1 days.

Ad scheduling optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook advertising report, which day and time will you get the results. With this, you can set the schedule for your ads so that they only run during valuable time periods.

Finally, the above is the analysis and optimization suggestions for the Facebook ads of “HKTDC Exhibition Channel 香港貿發局展覽頻道”. The analysis and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through Bigspy. In real advertising marketing, marketers also need to have in-depth analysis of products through BigSpy, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.