Award-winning Case Study For His Her Shopsmart By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “His Her Shopsmart”, or large enterprises, they have established a Facebook page for advertising and promotion. “His Her Shopsmart” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “His Her Shopsmart” through the method of adspy!

His Her Shopsmart Facebook ad Introduction by ad spy method

“His Her Shopsmart” introduction:แคตตาล๊อกออนไลน์ในเครือ I.C.C. ให้คุณช๊อปสินค้าได้หลากหลาย ช๊อปง่ายได้คะแนน His&Her X2

“His Her Shopsmart” Facebook ads last run:2020-02-17 07:40:36

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “His Her Shopsmart” ads data to help “His Her Shopsmart” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “His Her Shopsmart”. In this report, we analyze in detail the best ad cases of “His Her Shopsmart”.

His Her Shopsmart Top3 Ads Case Study:

Advertisers His Her Shopsmart His Her Shopsmart His Her Shopsmart
Ad title His Her Shopsmart เคลียร์ยกสต็อก เริ่มต้นเพียง 90.- His Her Shopsmart
Ad text 11.11 วันเดียวเท่านั้น!! ลดหนักจัดเต็มลูงสุด 80% + โค้ดลดเพิ่ม15% ช้อปเลยก่อนของหมด!!! ที่ Lazad... Shopsmart จัดโปรแรง แซงทุกองศา ลดหนักทุกชิ้น เริ่มต้นเพียง 90.- สูงสุดถึง 70% !! มาช้อปด่วนๆ h...  Mega Sale เล่นใหญ่ เอาใจแม่บ้าน เฟอร์นิเจอร์และของใช้ในบ้าน ลดสูงสุด 70%✨ สินค้าคุณภาพ ใช้ง่...
Ad format Carousel Carousel Carousel
Categories other Household Supplies Household Supplies
Duration 1 days 19 days 10 days
Like 0 18 2

His Her Shopsmart Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “His Her Shopsmart” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“His Her Shopsmart” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “His Her Shopsmart” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title His Her Shopsmart เคลียร์ยกสต็อก เริ่มต้นเพียง 90.- His Her Shopsmart
Ad text  11.11 วันเดียวเท่านั้น!! ลดหนักจัดเต็มลูงสุด 80% + โค้ดลดเพิ่ม15% ช้อปเลยก่อนของหมด!!! ที่ Lazad...  Shopsmart จัดโปรแรง แซงทุกองศา ลดหนักทุกชิ้น เริ่มต้นเพียง 90.- สูงสุดถึง 70% !! มาช้อปด่วนๆ h...   Mega Sale เล่นใหญ่ เอาใจแม่บ้าน เฟอร์นิเจอร์และของใช้ในบ้าน ลดสูงสุด 70%✨ สินค้าคุณภาพ ใช้ง่...
Ad type  other  other  other
Ad word count 123  117  158

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “His Her Shopsmart”, the text type used is other to obtain the best ad performance. “His Her Shopsmart” can use this copy style more. On the other hand, “His Her Shopsmart” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “His Her Shopsmart” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “His Her Shopsmart” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “His Her Shopsmart” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “His Her Shopsmart” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “His Her Shopsmart” top 3 ads schedules are: 1 days,19 days, and 10 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “His Her Shopsmart”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“His Her Shopsmart” should put ads in the best time period, so that ads get the most value in a limited time.

Related “His Her Shopsmart” ad case study report

If you want to check the best ad case study of other advertisers related to “His Her Shopsmart”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “His Her Shopsmart”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.