Award-winning Case Study For Hippo Power Bank By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Hippo Power Bank”, or large enterprises, they have established a Facebook page for advertising and promotion. “Hippo Power Bank” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Hippo Power Bank” through the method of adspy!

Hippo Power Bank Facebook ad Introduction by ad spy method

“Hippo Power Bank” introduction:Selamat Datang, Hippo Lovers! Ini adalah halaman resmi fanspage dari Hippo Indonesia. Ikuti terus fanspage ini dan dapatkan informasi produk dan berita terupdate

“Hippo Power Bank” Facebook ads last run:2020-02-17 07:48:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Hippo Power Bank” ads data to help “Hippo Power Bank” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Hippo Power Bank”. In this report, we analyze in detail the best ad cases of “Hippo Power Bank”.

Hippo Power Bank Top3 Ads Case Study:

Advertisers Hippo Power Bank Hippo Power Bank Hippo Power Bank
Ad title Hippo Power Bank Hippo Power Bank Hippo Power Bank
Ad text Halo HIPPO Lovers! Ada kabar gembira nih di akhir bulan April yang penuh ceria ini... Weekend ini... Halo HIPPO Lovers, dalam menyambut Hari Raya Idul Fitri mendatang, HIPPO punya hampers spesial ni... Halo HIPPO Lovers, dalam menyambut lebaran mendatang, HIPPO punya hampers spesial nih. Biasanya, ...
CTA type N/A N/A N/A
Ad format Image Carousel Carousel
Categories Electronics Electronics Electronics
Duration 2 days 2 days 1 days
Like 2 2 0

Hippo Power Bank Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Hippo Power Bank” top 3 ads are: Image,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Hippo Power Bank” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Hippo Power Bank” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Hippo Power Bank Hippo Power Bank Hippo Power Bank
Ad text  Halo HIPPO Lovers! Ada kabar gembira nih di akhir bulan April yang penuh ceria ini... Weekend ini...  Halo HIPPO Lovers, dalam menyambut Hari Raya Idul Fitri mendatang, HIPPO punya hampers spesial ni...  Halo HIPPO Lovers, dalam menyambut lebaran mendatang, HIPPO punya hampers spesial nih. Biasanya, ...
Ad type  other  other  other
Ad word count 626  800  824

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Hippo Power Bank”, the text type used is other to obtain the best ad performance. “Hippo Power Bank” can use this copy style more. On the other hand, “Hippo Power Bank” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Hippo Power Bank” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Hippo Power Bank” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Hippo Power Bank” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Hippo Power Bank” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Hippo Power Bank” top 3 ads schedules are: 2 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Hippo Power Bank”‘s top 1 ad duration is 2 days. Every advertisement has a life cycle.
“Hippo Power Bank” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Hippo Power Bank” ad case study report

If you want to check the best ad case study of other advertisers related to “Hippo Power Bank”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Hippo Power Bank”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.