Award-winning Case Study For High Caliber Craftsman By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “High Caliber Craftsman”, or large enterprises, they have established a Facebook page for advertising and promotion. “High Caliber Craftsman” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “High Caliber Craftsman” through the method of adspy!

High Caliber Craftsman Facebook ad Introduction by ad spy method

“High Caliber Craftsman” introduction:Handmade bullet pens and other products.

“High Caliber Craftsman” Facebook ads last run:2020-02-17 05:48:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “High Caliber Craftsman” ads data to help “High Caliber Craftsman” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “High Caliber Craftsman”. In this report, we analyze in detail the best ad cases of “High Caliber Craftsman”.

High Caliber Craftsman Top3 Ads Case Study:

Advertisers High Caliber Craftsman High Caliber Craftsman High Caliber Craftsman
Ad title Timeline Photos Timeline Photos Timeline Photos
Ad text Merica battleworn 308 pen and pencil sets are back in stock! Thin blue line 308 pens with rifle case pen boxes are in stock now! http://high-caliber-craftsman... Thin blue line 308 pens are in stock! Made from recycled 308 bullet casings! http://high-caliber...
Ad format Image Image Image
Categories Local Business Local Business Local Business
Duration 30 days 290 days 290 days
Like 31 78876 308704

High Caliber Craftsman Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “High Caliber Craftsman” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“High Caliber Craftsman” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “High Caliber Craftsman” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Timeline Photos Timeline Photos
Ad text  Merica battleworn 308 pen and pencil sets are back in stock!  Thin blue line 308 pens with rifle case pen boxes are in stock now! http://high-caliber-craftsman...  Thin blue line 308 pens are in stock! Made from recycled 308 bullet casings! http://high-caliber...
Ad type  other  other  other
Ad word count 89  112  122

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “High Caliber Craftsman”, the text type used is other to obtain the best ad performance. “High Caliber Craftsman” can use this copy style more. On the other hand, “High Caliber Craftsman” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “High Caliber Craftsman” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “High Caliber Craftsman” are:SHOP_NOW,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “High Caliber Craftsman” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “High Caliber Craftsman” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “High Caliber Craftsman” top 3 ads schedules are: 30 days,290 days, and 290 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “High Caliber Craftsman”‘s top 1 ad duration is 30 days. Every advertisement has a life cycle.
“High Caliber Craftsman” should put ads in the best time period, so that ads get the most value in a limited time.

Related “High Caliber Craftsman” ad case study report

If you want to check the best ad case study of other advertisers related to “High Caliber Craftsman”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “High Caliber Craftsman”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.