Award-winning Case Study For Hicari Sport By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Hicari Sport”, or large enterprises, they have established a Facebook page for advertising and promotion. “Hicari Sport” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Hicari Sport” through the method of adspy!

Hicari Sport Facebook ad Introduction by ad spy method

“Hicari Sport” introduction:Oltre 25 anni di attività nella produzione e vendita di abbigliamento tecnico-sportivo Made In Italy per ciclismo, triatlhon e running.

“Hicari Sport” Facebook ads last run:2020-02-20 21:04:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Hicari Sport” ads data to help “Hicari Sport” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Hicari Sport”. In this report, we analyze in detail the best ad cases of “Hicari Sport”.

Hicari Sport Top3 Ads Case Study:

Advertisers Hicari Sport Hicari Sport Hicari Sport
Ad title Hicari Sport HicariShop - il negozio del ciclista Calze L.A. Limited Edition
Ad text Scegli la combinazione perfetta tra comfort, performance e design! ‍♂️ Scopri la nostra collezion... Distinguiti per stile ed eleganza durante le tue uscite in #sella con i nostri completi #HicariSp...  Calze Edizione Limitata! Realizzate con tessuto leggero Coolmax Compression, sono un o...
Ad format Image Image Video
Categories Clothing (Brand) Clothing (Brand) Clothing (Brand)
Duration 10 days 8 days 1 days
Like 22 15 8

Hicari Sport Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Hicari Sport” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Hicari Sport” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Hicari Sport” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Hicari Sport HicariShop - il negozio del ciclista Calze L.A. Limited Edition
Ad text  Scegli la combinazione perfetta tra comfort, performance e design! ‍♂️ Scopri la nostra collezion...  Distinguiti per stile ed eleganza durante le tue uscite in #sella con i nostri completi #HicariSp...   Calze Edizione Limitata! Realizzate con tessuto leggero Coolmax Compression, sono un o...
Ad type  other  other  other
Ad word count 156  145  291

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Hicari Sport”, the text type used is other to obtain the best ad performance. “Hicari Sport” can use this copy style more. On the other hand, “Hicari Sport” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Hicari Sport” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Hicari Sport” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Hicari Sport” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Hicari Sport” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Hicari Sport” top 3 ads schedules are: 10 days,8 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Hicari Sport”‘s top 1 ad duration is 10 days. Every advertisement has a life cycle.
“Hicari Sport” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Hicari Sport” ad case study report

If you want to check the best ad case study of other advertisers related to “Hicari Sport”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Hicari Sport”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.