Award-winning Case Study For Hello Catie By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Hello Catie”, or large enterprises, they have established a Facebook page for advertising and promotion. “Hello Catie” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Hello Catie” through the method of adspy!

Hello Catie Facebook ad Introduction by ad spy method

“Hello Catie” introduction:我絕對不會承認自己是購物狂>"< blog: Youtube: instagram: hellocatie45 聯絡信箱:

“Hello Catie” Facebook ads last run:2020-02-17 09:00:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Hello Catie” ads data to help “Hello Catie” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Hello Catie”. In this report, we analyze in detail the best ad cases of “Hello Catie”.

Hello Catie Top3 Ads Case Study:

Advertisers Hello Catie Hello Catie Hello Catie
Ad title Photos from Hello Catie's post 雅詩蘭黛粉唇教主 Hello Catie
Ad text 妳有幾隻M.A.C子彈唇膏? M.A.C子彈唇膏一系列超過兩百多個顏色 妳想要的各種質地任何顏色都能在M.A.C找到 這次配合 #國際唇膏月 M.A.C特別設置了 #MAC子彈狂潮工廠 佈景色... 打造最美 #母胎美唇 就靠這組了!! 雅詩蘭黛推出 #粉唇教主 粉嫩慾望美唇修護系列 透過 #一除二敷三豐四潤 四步驟許妳一個母胎櫻花唇 「一除」粉嫩慾望蜜糖嫩唇霜 含有顆粒的去角質型護唇精華... 火辣辣的YSL又有新唇色了耶耶耶 都是很大膽搶眼的重色 #激吻高潮 紅唇系列 就是要讓妳性感到讓人無法招架 #激吻高潮這次分成兩大主軸 紅色陷阱與橙人遊戲 #紅色陷阱 顧名思義就是紅色主調 擦...
Ad format Image Video Video
Categories other Personal Blog Personal Blog
Duration 1 days 1 days 1 days
Like 3101 1866 0

Hello Catie Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Hello Catie” top 3 ads are: Image,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Hello Catie” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Hello Catie” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Photos from Hello Catie's post 雅詩蘭黛粉唇教主 Hello Catie
Ad text  妳有幾隻M.A.C子彈唇膏? M.A.C子彈唇膏一系列超過兩百多個顏色 妳想要的各種質地任何顏色都能在M.A.C找到 這次配合 #國際唇膏月 M.A.C特別設置了 #MAC子彈狂潮工廠 佈景色...  打造最美 #母胎美唇 就靠這組了!! 雅詩蘭黛推出 #粉唇教主 粉嫩慾望美唇修護系列 透過 #一除二敷三豐四潤 四步驟許妳一個母胎櫻花唇 「一除」粉嫩慾望蜜糖嫩唇霜 含有顆粒的去角質型護唇精華...  火辣辣的YSL又有新唇色了耶耶耶 都是很大膽搶眼的重色 #激吻高潮 紅唇系列 就是要讓妳性感到讓人無法招架 #激吻高潮這次分成兩大主軸 紅色陷阱與橙人遊戲 #紅色陷阱 顧名思義就是紅色主調 擦...
Ad type  other  other  other
Ad word count 500  577  513

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Hello Catie”, the text type used is other to obtain the best ad performance. “Hello Catie” can use this copy style more. On the other hand, “Hello Catie” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Hello Catie” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Hello Catie” are:N/A,N/A,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Hello Catie” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Hello Catie” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Hello Catie” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Hello Catie”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Hello Catie” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Hello Catie” ad case study report

If you want to check the best ad case study of other advertisers related to “Hello Catie”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Hello Catie”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.