Award-winning Case Study For Harvey Building Products By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Harvey Building Products”, or large enterprises, they have established a Facebook page for advertising and promotion. “Harvey Building Products” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Harvey Building Products” through the method of adspy!

Harvey Building Products Facebook ad Introduction by ad spy method

“Harvey Building Products” introduction:Harvey is a leading manufacturer and distributor of high quality building products. Learn more at http://www.harveybp.com

“Harvey Building Products” Facebook ads last run:2020-02-20 20:52:41

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Harvey Building Products” ads data to help “Harvey Building Products” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Harvey Building Products”. In this report, we analyze in detail the best ad cases of “Harvey Building Products”.

Harvey Building Products Top3 Ads Case Study:

 1st2nd3rd
Advertisers Harvey Building Products Harvey Building Products Harvey Building Products
Ad title NEW: Harvey Emerson Vinyl Siding A Top Choice for Contractors and Homeowners A Top Choice for Contractors and Homeowners
Ad text Want high quality siding at a great price? Consider our latest product: Harvey Emerson Vinyl Sidi... Does your home look outdated? Harvey Emerson Vinyl Siding provides a sleek, long-lasting look, at... Does your home look outdated? Harvey Emerson Vinyl Siding provides a sleek, long-lasting look, at...
CTA type LEARN_MORE LEARN_MORE LEARN_MORE
Ad format Image Image Image
Categories Wholesale & Supply Store Wholesale & Supply Store Wholesale & Supply Store
Duration 267 days 34 days 1 days
Like 35 0 0

Harvey Building Products Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Harvey Building Products” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Harvey Building Products” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Harvey Building Products” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title NEW: Harvey Emerson Vinyl Siding A Top Choice for Contractors and Homeowners A Top Choice for Contractors and Homeowners
Ad text  Want high quality siding at a great price? Consider our latest product: Harvey Emerson Vinyl Sidi...  Does your home look outdated? Harvey Emerson Vinyl Siding provides a sleek, long-lasting look, at...  Does your home look outdated? Harvey Emerson Vinyl Siding provides a sleek, long-lasting look, at...
Ad type  other  other  other
Ad word count 118  118  118

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Harvey Building Products”, the text type used is other to obtain the best ad performance. “Harvey Building Products” can use this copy style more. On the other hand, “Harvey Building Products” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Harvey Building Products” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Harvey Building Products” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Harvey Building Products” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Harvey Building Products” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Harvey Building Products” top 3 ads schedules are: 267 days,34 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Harvey Building Products”‘s top 1 ad duration is 267 days. Every advertisement has a life cycle.
“Harvey Building Products” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Harvey Building Products” ad case study report

If you want to check the best ad case study of other advertisers related to “Harvey Building Products”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Harvey Building Products”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.