Award-winning Case Study For Harlow and Sage By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Harlow and Sage”, or large enterprises, they have established a Facebook page for advertising and promotion. “Harlow and Sage” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Harlow and Sage” through the method of adspy!

Harlow and Sage Facebook ad Introduction by ad spy method

“Harlow and Sage” introduction:The adventures of Harlow, Sage, Indiana and Reese

“Harlow and Sage” Facebook ads last run:2020-02-20 23:10:18

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Harlow and Sage” ads data to help “Harlow and Sage” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Harlow and Sage”. In this report, we analyze in detail the best ad cases of “Harlow and Sage”.

Harlow and Sage Top3 Ads Case Study:

Advertisers Harlow and Sage Harlow and Sage Harlow and Sage
Ad title Harlow and Sage Nuzzles & Co. Adoptable Pets Photos from Harlow and Sage's post
Ad text Harlow, Indiana, Reese, Ezra and Malcolm are all very different from one another (don’t tell Malc... Please share! These are just a few of the adoptable friends we made today at Nuzzles & Co. and wi... Please share! This sweet pup is in urgent need of a foster/forever home in Salt Lake City, Utah....
Ad format Carousel Carousel Carousel
Categories Pet Pet Pet
Duration 1 days 2 days 1 days
Like 0 1036 252

Harlow and Sage Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Harlow and Sage” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Harlow and Sage” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Harlow and Sage” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Harlow and Sage Nuzzles & Co. Adoptable Pets Photos from Harlow and Sage's post
Ad text  Harlow, Indiana, Reese, Ezra and Malcolm are all very different from one another (don’t tell Malc...  Please share! These are just a few of the adoptable friends we made today at Nuzzles & Co. and wi...  Please share! This sweet pup is in urgent need of a foster/forever home in Salt Lake City, Utah....
Ad type  other  other  other
Ad word count 1090  591  776

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Harlow and Sage”, the text type used is other to obtain the best ad performance. “Harlow and Sage” can use this copy style more. On the other hand, “Harlow and Sage” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Harlow and Sage” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Harlow and Sage” are:SHOP_NOW,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Harlow and Sage” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Harlow and Sage” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Harlow and Sage” top 3 ads schedules are: 1 days,2 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Harlow and Sage”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Harlow and Sage” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Harlow and Sage” ad case study report

If you want to check the best ad case study of other advertisers related to “Harlow and Sage”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Harlow and Sage”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.