Award-winning Case Study For Happy Zoo Store By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Happy Zoo Store”, or large enterprises, they have established a Facebook page for advertising and promotion. “Happy Zoo Store” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Happy Zoo Store” through the method of adspy!

Happy Zoo Store Facebook ad Introduction by ad spy method

“Happy Zoo Store” introduction:Chi nhánh 1 : 77 Trần Quang Diệu , P14, Q3 Chi nhánh 2 : 353 Võ Văn Tần , P5, Q3 Chi nhánh 3 : Lầu 2 Vạnh Hạnh Mall, Q10

“Happy Zoo Store” Facebook ads last run:2020-02-17 09:40:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Happy Zoo Store” ads data to help “Happy Zoo Store” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Happy Zoo Store”. In this report, we analyze in detail the best ad cases of “Happy Zoo Store”.

Happy Zoo Store Top3 Ads Case Study:

Advertisers Happy Zoo Store Happy Zoo Store Happy Zoo Store
Ad title Happy Zoo Store Happy Zoo Store ---AVAILABLE IN STORE---
Ad text Floral Mini Dress-2 sizes S M: 455k Available in store & online: 353 Võ Văn Tần F5 Q3 77 Trần Qua... Available in store & online: 353 Võ Văn Tần F5 Q3 77 Trần Quang Diệu F14 Q3 88 Nguyễn Trãi Q1 Lev... Tất cả sản phẩm đã CÓ SẴN tại 4 cửa hàng của HAPPY ZOO -Open Daily from 9:30AM to 9:30PM +Add 1:...
Ad format Carousel Carousel Carousel
Categories Clothing (Brand) Clothing (Brand) Clothing (Brand)
Duration 1 days 1 days 1 days
Like 0 0 5124

Happy Zoo Store Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Happy Zoo Store” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Happy Zoo Store” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Happy Zoo Store” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Happy Zoo Store Happy Zoo Store ---AVAILABLE IN STORE---
Ad text  Floral Mini Dress-2 sizes S M: 455k Available in store & online: 353 Võ Văn Tần F5 Q3 77 Trần Qua...  Available in store & online: 353 Võ Văn Tần F5 Q3 77 Trần Quang Diệu F14 Q3 88 Nguyễn Trãi Q1 Lev...  Tất cả sản phẩm đã CÓ SẴN tại 4 cửa hàng của HAPPY ZOO -Open Daily from 9:30AM to 9:30PM +Add 1:...
Ad type  other  other  other
Ad word count 151  115  266

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Happy Zoo Store”, the text type used is other to obtain the best ad performance. “Happy Zoo Store” can use this copy style more. On the other hand, “Happy Zoo Store” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Happy Zoo Store” can learn competitors how to write a good ad copy.

3. Type of CTA case study:


Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “VIEW_INSTAGRAM_PROFILE” help “Happy Zoo Store” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Happy Zoo Store” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Happy Zoo Store” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Happy Zoo Store”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Happy Zoo Store” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Happy Zoo Store” ad case study report

If you want to check the best ad case study of other advertisers related to “Happy Zoo Store”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Happy Zoo Store”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.