Award-winning Case Study For Halo Diamonds By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Halo Diamonds”, or large enterprises, they have established a Facebook page for advertising and promotion. “Halo Diamonds” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Halo Diamonds” through the method of adspy!

Halo Diamonds Facebook ad Introduction by ad spy method

“Halo Diamonds” introduction:At Halo Diamonds we offer beautiful diamond rings and jewellery to help celebrate those special moments in life.

“Halo Diamonds” Facebook ads last run:2020-02-17 06:12:38

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Halo Diamonds” ads data to help “Halo Diamonds” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Halo Diamonds”. In this report, we analyze in detail the best ad cases of “Halo Diamonds”.

Halo Diamonds Top3 Ads Case Study:

Advertisers Halo Diamonds Halo Diamonds Halo Diamonds
Ad title Halo Diamonds Halo Diamonds Halo Diamonds
Ad text Loving all this sunshine ☀️ what a great weekend to get engaged or married Visit us a try on y... Beautiful diamond bands in store We have featured our half diamond bands they are $850 $980 $1... Sapphires and Diamonds make the perfect combination #sapphireengagementring #sapphirering #sapp...
Ad format Video Video Video
Categories Jewelry & Watches Store Jewelry & Watches Store Jewelry & Watches Store
Duration 1 days 1 days 1 days
Like 33 0 32

Halo Diamonds Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Halo Diamonds” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Halo Diamonds” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Halo Diamonds” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Halo Diamonds Halo Diamonds Halo Diamonds
Ad text  Loving all this sunshine ☀️ what a great weekend to get engaged or married Visit us a try on y...  Beautiful diamond bands in store We have featured our half diamond bands they are $850 $980 $1...  Sapphires and Diamonds make the perfect combination #sapphireengagementring #sapphirering #sapp...
Ad type  other  other  other
Ad word count 114  172  137

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Halo Diamonds”, the text type used is other to obtain the best ad performance. “Halo Diamonds” can use this copy style more. On the other hand, “Halo Diamonds” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Halo Diamonds” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Halo Diamonds” are:MESSAGE_PAGE,VIEW_INSTAGRAM_PROFILE,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Halo Diamonds” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Halo Diamonds” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Halo Diamonds” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Halo Diamonds”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Halo Diamonds” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Halo Diamonds” ad case study report

If you want to check the best ad case study of other advertisers related to “Halo Diamonds”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Halo Diamonds”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.