Award-winning Case Study For Habitat France By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Habitat France”, or large enterprises, they have established a Facebook page for advertising and promotion. “Habitat France” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Habitat France” through the method of adspy!

Habitat France Facebook ad Introduction by ad spy method

“Habitat France” introduction:Suivez l’actualité d’Habitat, bénéficiez de nos offres exclusives, et échangez sur le design et la décoration d'intérieur. Visitez notre boutique en ligne :

“Habitat France” Facebook ads last run:2020-02-17 06:12:35

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Habitat France” ads data to help “Habitat France” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Habitat France”. In this report, we analyze in detail the best ad cases of “Habitat France”.

Habitat France Top3 Ads Case Study:

Advertisers Habitat France Habitat France Habitat France
Ad title Habitat Noël se passe à table Noël est inspiré !
Ad text Derniers Prix: jusqu'à -60% sur une sélection de meubles et de décoration design. Quand Noël passe à table, c’est le moment d’illuminer les yeux de vos invités avec notre collecti... Un somptueux sapin s’est installé dans le salon et nos luminaires s’illuminent comme par magie. Q...
Ad format Carousel Video Video
Categories other other other
Duration 1 days 1 days 1 days
Like 67 31 47

Habitat France Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Habitat France” top 3 ads are: Carousel,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Habitat France” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Habitat France” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Habitat Noël se passe à table Noël est inspiré !
Ad text  Derniers Prix: jusqu'à -60% sur une sélection de meubles et de décoration design.  Quand Noël passe à table, c’est le moment d’illuminer les yeux de vos invités avec notre collecti...  Un somptueux sapin s’est installé dans le salon et nos luminaires s’illuminent comme par magie. Q...
Ad type  other  other  other
Ad word count 81  130  240

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Habitat France”, the text type used is other to obtain the best ad performance. “Habitat France” can use this copy style more. On the other hand, “Habitat France” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Habitat France” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Habitat France” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Habitat France” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Habitat France” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Habitat France” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Habitat France”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Habitat France” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Habitat France” ad case study report

If you want to check the best ad case study of other advertisers related to “Habitat France”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Habitat France”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.