Award-winning Case Study For Gusto World Tour By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Gusto World Tour”, or large enterprises, they have established a Facebook page for advertising and promotion. “Gusto World Tour” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Gusto World Tour” through the method of adspy!

Gusto World Tour Facebook ad Introduction by ad spy method

“Gusto World Tour” introduction:กัสโต้ เวิล์ด ทัวร์ ทัวร์คุณภาพ เหนือมาตรฐาน โทร: 02-542-4040 เวลาทำการ : จ - ศ 09.00-18.00 น./ ส 09.00-12.00 น.

“Gusto World Tour” Facebook ads last run:2020-02-17 07:20:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Gusto World Tour” ads data to help “Gusto World Tour” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Gusto World Tour”. In this report, we analyze in detail the best ad cases of “Gusto World Tour”.

Gusto World Tour Top3 Ads Case Study:

Advertisers Gusto World Tour Gusto World Tour Gusto World Tour
Ad title เช็คอิน #รัสเซีย ชมสุดยอดสถาปัตยกรรมอันโดดเด่น คุ้มสุดๆ เริ่มต้นเพียง 27,999 บาท Фотографије из објаве корисника Gusto World Tour Photos from Gusto World Tour's post
Ad text ✈ เปิดประสบการณ์‼.. เที่ยว #รัสเซีย ดินแดนแห่งหมีขาว ราคากระแทกใจ คุ้มสุดๆ เริ่มต้นเพียง 27,999 ...  Let's go #อังกฤษ‼ สัมผัสหนึ่งในสิ่งมหัศจรรย์ของโลกกลุ่มหิน #สโตนเฮนจ์ ,เข้าชม #พิพิธภัณฑ์น้ำแร่ร...  เที่ยว #ไต้หวัน เกาะเล็ก ๆ ที่มีดีมากกว่าชาไข่มุก🥤🥤 เพราะที่นี่เขามีสถานที่ท่องเที่ยวทางธรรมชาติ...
Ad format Image Image Carousel
Categories other other Travel Agency
Duration 1 days 1 days 1 days
Like 24 47 502

Gusto World Tour Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Gusto World Tour” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Gusto World Tour” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Gusto World Tour” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title เช็คอิน #รัสเซีย ชมสุดยอดสถาปัตยกรรมอันโดดเด่น คุ้มสุดๆ เริ่มต้นเพียง 27,999 บาท Фотографије из објаве корисника Gusto World Tour Photos from Gusto World Tour's post
Ad text  ✈ เปิดประสบการณ์‼.. เที่ยว #รัสเซีย ดินแดนแห่งหมีขาว ราคากระแทกใจ คุ้มสุดๆ เริ่มต้นเพียง 27,999 ...   Let's go #อังกฤษ‼ สัมผัสหนึ่งในสิ่งมหัศจรรย์ของโลกกลุ่มหิน #สโตนเฮนจ์ ,เข้าชม #พิพิธภัณฑ์น้ำแร่ร...   เที่ยว #ไต้หวัน เกาะเล็ก ๆ ที่มีดีมากกว่าชาไข่มุก🥤🥤 เพราะที่นี่เขามีสถานที่ท่องเที่ยวทางธรรมชาติ...
Ad type  other  other  other
Ad word count 795  653  615

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Gusto World Tour”, the text type used is other to obtain the best ad performance. “Gusto World Tour” can use this copy style more. On the other hand, “Gusto World Tour” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Gusto World Tour” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Gusto World Tour” are:LEARN_MORE,N/A,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Gusto World Tour” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Gusto World Tour” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Gusto World Tour” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Gusto World Tour”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Gusto World Tour” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Gusto World Tour” ad case study report

If you want to check the best ad case study of other advertisers related to “Gusto World Tour”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Gusto World Tour”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.