Award-winning Case Study For Guitarsofa Shop By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Guitarsofa Shop”, or large enterprises, they have established a Facebook page for advertising and promotion. “Guitarsofa Shop” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Guitarsofa Shop” through the method of adspy!

Guitarsofa Shop Facebook ad Introduction by ad spy method

“Guitarsofa Shop” introduction:GuitarSofa is HongKong premier retailer of quality electric guitars and acoustic guitars.

“Guitarsofa Shop” Facebook ads last run:2020-02-14 08:20:58

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Guitarsofa Shop” ads data to help “Guitarsofa Shop” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Guitarsofa Shop”. In this report, we analyze in detail the best ad cases of “Guitarsofa Shop”.

Guitarsofa Shop Top3 Ads Case Study:

 1st2nd3rd
Advertisers Guitarsofa Shop Guitarsofa Shop Guitarsofa Shop
Ad title 透過 Messenger 聯繫 Guitarsofa Shop Guitarsofa Shop
Ad text 現金高收電 / 木結他,歡迎Whatsapp查詢報價 We buy sell / trade guitars, Whatsapp at 5130 2113 -------------------... 現金高收電 / 木結他,歡迎Whatsapp查詢報價 We buy sell / trade guitars, Whatsapp at 5130 2113 -------------------... 💰現金高收電 / 木結他,歡迎Whatsapp查詢報價 We buy sell / trade guitars, Whatsapp at 5130 2113 ------------------...
CTA type MESSAGE_PAGE MESSAGE_PAGE MESSAGE_PAGE
Ad format Image Image Image
Categories other Musical Instrument Store Musical Instrument Store
Duration 1 days 46 days 157 days
Like 15 10 67

Guitarsofa Shop Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Guitarsofa Shop” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Guitarsofa Shop” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Guitarsofa Shop” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 透過 Messenger 聯繫 Guitarsofa Shop Guitarsofa Shop
Ad text  現金高收電 / 木結他,歡迎Whatsapp查詢報價 We buy sell / trade guitars, Whatsapp at 5130 2113 -------------------...  現金高收電 / 木結他,歡迎Whatsapp查詢報價 We buy sell / trade guitars, Whatsapp at 5130 2113 -------------------...  💰現金高收電 / 木結他,歡迎Whatsapp查詢報價 We buy sell / trade guitars, Whatsapp at 5130 2113 ------------------...
Ad type  other  other  other
Ad word count 280  283  284

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Guitarsofa Shop”, the text type used is other to obtain the best ad performance. “Guitarsofa Shop” can use this copy style more. On the other hand, “Guitarsofa Shop” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Guitarsofa Shop” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Guitarsofa Shop” are:MESSAGE_PAGE,MESSAGE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “MESSAGE_PAGE” help “Guitarsofa Shop” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Guitarsofa Shop” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Guitarsofa Shop” top 3 ads schedules are: 1 days,46 days, and 157 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Guitarsofa Shop”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Guitarsofa Shop” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Guitarsofa Shop” ad case study report

If you want to check the best ad case study of other advertisers related to “Guitarsofa Shop”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Guitarsofa Shop”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.