Award-winning Case Study For Grey Lines By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Grey Lines”, or large enterprises, they have established a Facebook page for advertising and promotion. “Grey Lines” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Grey Lines” through the method of adspy!

Grey Lines Facebook ad Introduction by ad spy method

“Grey Lines” introduction:

“Grey Lines” Facebook ads last run:2020-02-21 09:28:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Grey Lines” ads data to help “Grey Lines” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Grey Lines”. In this report, we analyze in detail the best ad cases of “Grey Lines”.

Grey Lines Top3 Ads Case Study:

Advertisers Grey Lines Grey Lines Grey Lines
Ad title Grey Lines Grey Lines Grey Lines
Ad text  Struggling for Father's Day gift ideas? We get it, dads are always hard to buy for! Shop the Sau... IT’S HERE! The Inner Fat Kid Food Range has now dropped! 16 brand new designs to make you foam at... Still eyein' off these items? Get in quick before they go! Free shipping for orders over $75 and ...
Ad format Carousel Carousel Carousel
Categories other other other
Duration 1 days 1 days 1 days
Like 1 73 0

Grey Lines Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Grey Lines” top 3 ads are: Carousel,Carousel, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Grey Lines” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Grey Lines” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Grey Lines Grey Lines Grey Lines
Ad text   Struggling for Father's Day gift ideas? We get it, dads are always hard to buy for! Shop the Sau...  IT’S HERE! The Inner Fat Kid Food Range has now dropped! 16 brand new designs to make you foam at...  Still eyein' off these items? Get in quick before they go! Free shipping for orders over $75 and ...
Ad type  other  other  other
Ad word count 153  219  119

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Grey Lines”, the text type used is other to obtain the best ad performance. “Grey Lines” can use this copy style more. On the other hand, “Grey Lines” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Grey Lines” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Grey Lines” are:SHOP_NOW,SHOP_NOW,SHOP_NOW.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SHOP_NOW” help “Grey Lines” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Grey Lines” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Grey Lines” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Grey Lines”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Grey Lines” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Grey Lines” ad case study report

If you want to check the best ad case study of other advertisers related to “Grey Lines”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Grey Lines”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.