Award-winning Case Study For Graduate School of Business By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Graduate School of Business”, or large enterprises, they have established a Facebook page for advertising and promotion. “Graduate School of Business” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Graduate School of Business” through the method of adspy!

Graduate School of Business Facebook ad Introduction by ad spy method

“Graduate School of Business” introduction:We offer a range of study options, from our academic programmes, including the MBA, to Executive Education short courses as well as customised courses.

“Graduate School of Business” Facebook ads last run:2020-02-14 09:49:21

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Graduate School of Business” ads data to help “Graduate School of Business” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Graduate School of Business”. In this report, we analyze in detail the best ad cases of “Graduate School of Business”.

Graduate School of Business Top3 Ads Case Study:

Advertisers Graduate School of Business Graduate School of Business Graduate School of Business
Ad title Course cost: R27 500 Application deadline 29 June 2020 Enquire now at UCT GSB online.
Ad text Learn and develop tools, processes, and a new mindset, that will equip you to develop human-centr... Learn the fundamentals of successful negotiation and equip yourself with the competence and confi... Become a member of the Chartered Institute of Development Finance and be part of a professional n...
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 1 days
Like 3 4 20

Graduate School of Business Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Graduate School of Business” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Graduate School of Business” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Graduate School of Business” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Course cost: R27 500 Application deadline 29 June 2020 Enquire now at UCT GSB online.
Ad text  Learn and develop tools, processes, and a new mindset, that will equip you to develop human-centr...  Learn the fundamentals of successful negotiation and equip yourself with the competence and confi...  Become a member of the Chartered Institute of Development Finance and be part of a professional n...
Ad type  other  other  other
Ad word count 255  217  237

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Graduate School of Business”, the text type used is other to obtain the best ad performance. “Graduate School of Business” can use this copy style more. On the other hand, “Graduate School of Business” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Graduate School of Business” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Graduate School of Business” are:LEARN_MORE,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Graduate School of Business” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Graduate School of Business” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Graduate School of Business” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Graduate School of Business”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Graduate School of Business” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Graduate School of Business” ad case study report

If you want to check the best ad case study of other advertisers related to “Graduate School of Business”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Graduate School of Business”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.