Award-winning Case Study For Gol Caracol By Adspy - BigSpy

bigspy

Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Gol Caracol”, or large enterprises, they have established a Facebook page for advertising and promotion. “Gol Caracol” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Gol Caracol” through the method of adspy!

Gol Caracol Facebook ad Introduction by ad spy method

“Gol Caracol” introduction:El Gol Caracol es sinónimo de tradición futbolística en Colombia.

“Gol Caracol” Facebook ads last run:2020-01-24 18:25:06

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Gol Caracol” ads data to help “Gol Caracol” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Gol Caracol”. In this report, we analyze in detail the best ad cases of “Gol Caracol”.

Gol Caracol Top3 Ads Case Study:

 1st2nd3rd
Advertisers Gol Caracol Gol Caracol Gol Caracol
Ad title Conozca a la Shakira del freestyle colombiano Luis Suárez por Luis Suárez: el colombiano suena para reemplazar al uruguayo en Barcelona Capítulo 1: un viaje detrás del balón
Ad text Conozca a la Shakira del freestyle colombiano: ella junto a Maleja González se están preparando p... El nombre del delantero suena con fuerza en el club ‘blaugrana’ para suplir la baja del ‘charrúa’... ¿Quién no soñó con ser jugador profesional? Alex Martínez y Luis Antonio Lasso lo intentaron has...
CTA type N/A N/A N/A
Ad format Video Image Video
Categories other other other
Duration 1 days 1 days 1 days
Like 4843 1117 37

Gol Caracol Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Gol Caracol” top 3 ads are: Video,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Gol Caracol” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Gol Caracol” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Conozca a la Shakira del freestyle colombiano Luis Suárez por Luis Suárez: el colombiano suena para reemplazar al uruguayo en Barcelona Capítulo 1: un viaje detrás del balón
Ad text  Conozca a la Shakira del freestyle colombiano: ella junto a Maleja González se están preparando p...  El nombre del delantero suena con fuerza en el club ‘blaugrana’ para suplir la baja del ‘charrúa’...  ¿Quién no soñó con ser jugador profesional? Alex Martínez y Luis Antonio Lasso lo intentaron has...
Ad type  other  other  other
Ad word count 195  118  228

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Gol Caracol”, the text type used is other to obtain the best ad performance. “Gol Caracol” can use this copy style more. On the other hand, “Gol Caracol” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Gol Caracol” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Gol Caracol” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Gol Caracol” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Gol Caracol” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Gol Caracol” top 3 ads schedules are: 1 days,1 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Gol Caracol”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Gol Caracol” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Gol Caracol” ad case study report

If you want to check the best ad case study of other advertisers related to “Gol Caracol”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Gol Caracol”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.