Award-winning Case Study For Giày Sơn By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Giày Sơn”, or large enterprises, they have established a Facebook page for advertising and promotion. “Giày Sơn” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Giày Sơn” through the method of adspy!

Giày Sơn Facebook ad Introduction by ad spy method

“Giày Sơn” introduction:Chuyên bán sỉ và lẻ các loại giày da nam, dây nịt, bóp da

“Giày Sơn” Facebook ads last run:2020-02-22 12:30:16

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Giày Sơn” ads data to help “Giày Sơn” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Giày Sơn”. In this report, we analyze in detail the best ad cases of “Giày Sơn”.

Giày Sơn Top3 Ads Case Study:

Advertisers Giày Sơn Giày Sơn Giày Sơn
Ad title Giày Sơn Giày Sơn Giày Sơn
Ad text Chuyên bán sỉ và lẻ các loại giày da nam, dây nịt, bóp da Chuyên bán sỉ và lẻ các loại giày da nam, dây nịt, bóp da  ̣̂ ̂ 🆘🆘🆘 CHÀO MỪNG NGÀY GIẢI PHÓNG HOÀN TOÀN MIỀN NAM / VÀ QUỐC TẾ LAO ĐỘNG / ✨̀ ̛ ̉ ́ ̣ ̀...
Ad format Image Image Carousel
Categories Footwear Store Footwear Store Footwear Store
Duration 7 days 7 days 1 days
Like 0 0 42

Giày Sơn Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Giày Sơn” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Giày Sơn” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Giày Sơn” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Giày Sơn Giày Sơn Giày Sơn
Ad text  Chuyên bán sỉ và lẻ các loại giày da nam, dây nịt, bóp da  Chuyên bán sỉ và lẻ các loại giày da nam, dây nịt, bóp da   ̣̂ ̂ 🆘🆘🆘 CHÀO MỪNG NGÀY GIẢI PHÓNG HOÀN TOÀN MIỀN NAM / VÀ QUỐC TẾ LAO ĐỘNG / ✨̀ ̛ ̉ ́ ̣ ̀...
Ad type  other  other  other
Ad word count 57  57  1032

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Giày Sơn”, the text type used is other to obtain the best ad performance. “Giày Sơn” can use this copy style more. On the other hand, “Giày Sơn” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Giày Sơn” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Giày Sơn” are:GET_DIRECTIONS,LIKE_PAGE,MESSAGE_PAGE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “GET_DIRECTIONS” help “Giày Sơn” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Giày Sơn” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Giày Sơn” top 3 ads schedules are: 7 days,7 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Giày Sơn”‘s top 1 ad duration is 7 days. Every advertisement has a life cycle.
“Giày Sơn” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Giày Sơn” ad case study report

If you want to check the best ad case study of other advertisers related to “Giày Sơn”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Giày Sơn”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.