Award-winning Case Study For GE Healthcare India By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “GE Healthcare India”, or large enterprises, they have established a Facebook page for advertising and promotion. “GE Healthcare India” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “GE Healthcare India” through the method of adspy!

GE Healthcare India Facebook ad Introduction by ad spy method

“GE Healthcare India” introduction:At work for a Healthier India

“GE Healthcare India” Facebook ads last run:2020-02-17 05:24:32

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “GE Healthcare India” ads data to help “GE Healthcare India” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “GE Healthcare India”. In this report, we analyze in detail the best ad cases of “GE Healthcare India”.

GE Healthcare India Top3 Ads Case Study:

Advertisers GE Healthcare India GE Healthcare India GE Healthcare India
Ad title GE Healthcare India Centricity™ High Acuity Critical Care - a new ICU Solution The intelligent CT Revolution™ Evo based on DoseWatch technology
Ad text  New ICU solution to help improve care and operational efficiency, reduce medication errors, simpl... Support a wide variety of patients and applications with high resolution, low dose imaging
Ad format Carousel Video Image
Categories other Medical Equipment Supplier Medical Equipment Supplier
Duration 17 days 22 days 15 days
Like 1702 1493 13

GE Healthcare India Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “GE Healthcare India” top 3 ads are: Carousel,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“GE Healthcare India” likes to use Carousel ads as material. In fact, Facebook’s creatives determine the user’s first sense. “GE Healthcare India” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title GE Healthcare India Centricity™ High Acuity Critical Care - a new ICU Solution The intelligent CT Revolution™ Evo based on DoseWatch technology
Ad text    New ICU solution to help improve care and operational efficiency, reduce medication errors, simpl...  Support a wide variety of patients and applications with high resolution, low dose imaging
Ad type  other  other  other
Ad word count 0  144  90

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “GE Healthcare India”, the text type used is other to obtain the best ad performance. “GE Healthcare India” can use this copy style more. On the other hand, “GE Healthcare India” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “GE Healthcare India” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “GE Healthcare India” are:LEARN_MORE,LEARN_MORE,GET_QUOTE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “GE Healthcare India” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “GE Healthcare India” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “GE Healthcare India” top 3 ads schedules are: 17 days,22 days, and 15 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “GE Healthcare India”‘s top 1 ad duration is 17 days. Every advertisement has a life cycle.
“GE Healthcare India” should put ads in the best time period, so that ads get the most value in a limited time.

Related “GE Healthcare India” ad case study report

If you want to check the best ad case study of other advertisers related to “GE Healthcare India”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “GE Healthcare India”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.