Award-winning Case Study For Game 18+ By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Game 18+”, or large enterprises, they have established a Facebook page for advertising and promotion. “Game 18+” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Game 18+” through the method of adspy!

Game 18+ Facebook ad Introduction by ad spy method

“Game 18+” introduction:

“Game 18+” Facebook ads last run:2020-02-19 21:40:01

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Game 18+” ads data to help “Game 18+” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Game 18+”. In this report, we analyze in detail the best ad cases of “Game 18+”.

Game 18+ Top3 Ads Case Study:

Advertisers Game 18+ Game 18+ Game 18+
Ad title 중독되도... 난 모른다. 중독되도... 난 모른다. 중독되도... 난 모른다.
Ad text 수백 가지의 다양한 코스튬과 장신구 공격력이 높은 무기와 단단한 방어구를 무료로 만들어라! ----------------------------------------------... 🆘열정이 넘치는 SS급 게임! 🆘 ‼️화장실에 가고 싶다면 내가 도와줄게‼️ 수백 가지의 다양한 코스튬과 장신구 공격력이 높은 무기와 단단한 방어구를 무료로 만들어라! ----------------------------------------------...
Ad format Image Video Image
Categories Video Game Video Game Video Game
Duration 10 days 2 days 10 days
Like 0 8 0

Game 18+ Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Game 18+” top 3 ads are: Image,Video, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Game 18+” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Game 18+” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title 중독되도... 난 모른다. 중독되도... 난 모른다. 중독되도... 난 모른다.
Ad text  수백 가지의 다양한 코스튬과 장신구 공격력이 높은 무기와 단단한 방어구를 무료로 만들어라! ----------------------------------------------...  🆘열정이 넘치는 SS급 게임! 🆘 ‼️화장실에 가고 싶다면 내가 도와줄게‼️  수백 가지의 다양한 코스튬과 장신구 공격력이 높은 무기와 단단한 방어구를 무료로 만들어라! ----------------------------------------------...
Ad type  other  other  other
Ad word count 135  42  135

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Game 18+”, the text type used is other to obtain the best ad performance. “Game 18+” can use this copy style more. On the other hand, “Game 18+” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Game 18+” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Game 18+” are:DOWNLOAD,PLAY_GAME,DOWNLOAD.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “DOWNLOAD” help “Game 18+” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Game 18+” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Game 18+” top 3 ads schedules are: 10 days,2 days, and 10 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Game 18+”‘s top 1 ad duration is 10 days. Every advertisement has a life cycle.
“Game 18+” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Game 18+” ad case study report

If you want to check the best ad case study of other advertisers related to “Game 18+”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Game 18+”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.