Award-winning Case Study For Friskies Indonesia By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Friskies Indonesia”, or large enterprises, they have established a Facebook page for advertising and promotion. “Friskies Indonesia” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Friskies Indonesia” through the method of adspy!

Friskies Indonesia Facebook ad Introduction by ad spy method

“Friskies Indonesia” introduction:Facebook Page Resmi Friskies® Indonesia

“Friskies Indonesia” Facebook ads last run:2020-02-20 22:50:17

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Friskies Indonesia” ads data to help “Friskies Indonesia” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Friskies Indonesia”. In this report, we analyze in detail the best ad cases of “Friskies Indonesia”.

Friskies Indonesia Top3 Ads Case Study:

Advertisers Friskies Indonesia Friskies Indonesia Friskies Indonesia
Ad title  Friskies Indonesia Friskies Fun Box
Ad text Promo Special Friskies Berikan si Puss Friskies dengan harga promo special di Alfamidi! Periode ... Furriends, tanggal 23 Juli-5 Agustus 2018 nanti bakal ada event Friskies Party Mix Fun Box di Bin... Udah pada dateng ke event ‘Friskies Party Mix Fun Box’, Furriends? Gimana, seru kan? Buat kalian ...
Ad format Video Video Video
Categories other Local Business Local Business
Duration 1 days 6 days 1 days
Like 2659 2008 422

Friskies Indonesia Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Friskies Indonesia” top 3 ads are: Video,Video, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Friskies Indonesia” likes to use Video ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Friskies Indonesia” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Friskies Indonesia Friskies Fun Box
Ad text  Promo Special Friskies Berikan si Puss Friskies dengan harga promo special di Alfamidi! Periode ...  Furriends, tanggal 23 Juli-5 Agustus 2018 nanti bakal ada event Friskies Party Mix Fun Box di Bin...  Udah pada dateng ke event ‘Friskies Party Mix Fun Box’, Furriends? Gimana, seru kan? Buat kalian ...
Ad type  other  other  other
Ad word count 158  388  565

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Friskies Indonesia”, the text type used is other to obtain the best ad performance. “Friskies Indonesia” can use this copy style more. On the other hand, “Friskies Indonesia” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Friskies Indonesia” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Friskies Indonesia” are:LEARN_MORE,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Friskies Indonesia” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Friskies Indonesia” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Friskies Indonesia” top 3 ads schedules are: 1 days,6 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Friskies Indonesia”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Friskies Indonesia” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Friskies Indonesia” ad case study report

If you want to check the best ad case study of other advertisers related to “Friskies Indonesia”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Friskies Indonesia”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.