Award-winning Case Study For Fragrant Jewels By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Fragrant Jewels”, or large enterprises, they have established a Facebook page for advertising and promotion. “Fragrant Jewels” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Fragrant Jewels” through the method of adspy!

Fragrant Jewels Facebook ad Introduction by ad spy method

“Fragrant Jewels” introduction:Visit us at to purchase an exquisitely scented candle and uncover a hidden jewel.

“Fragrant Jewels” Facebook ads last run:2020-02-17 05:12:33

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Fragrant Jewels” ads data to help “Fragrant Jewels” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Fragrant Jewels”. In this report, we analyze in detail the best ad cases of “Fragrant Jewels”.

Fragrant Jewels Top3 Ads Case Study:

Advertisers Fragrant Jewels Fragrant Jewels Fragrant Jewels
Ad title [WIN FREE] Prize worth $395!! [WIN FREE] Prize worth $395!! Inner Circle Flash Sale 60% off
Ad text Want to win a year of free bath bombs? Membership valued at $395!! New products delivered to your...  22 chances to win an extra ring worth up to $10,000! Membership valued at $395!! New products de...  Let the fleeting beauty of the sakura remind you that new beginnings lie ahead! ✅ SAVE 60% → htt...
Ad format Image Image Image
Categories other other other
Duration 1 days 1 days 2 days
Like 3 3 1555

Fragrant Jewels Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Fragrant Jewels” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Fragrant Jewels” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Fragrant Jewels” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title [WIN FREE] Prize worth $395!! [WIN FREE] Prize worth $395!! Inner Circle Flash Sale 60% off
Ad text  Want to win a year of free bath bombs? Membership valued at $395!! New products delivered to your...   22 chances to win an extra ring worth up to $10,000! Membership valued at $395!! New products de...   Let the fleeting beauty of the sakura remind you that new beginnings lie ahead! ✅ SAVE 60% → htt...
Ad type  other  other  other
Ad word count 208  223  116

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Fragrant Jewels”, the text type used is other to obtain the best ad performance. “Fragrant Jewels” can use this copy style more. On the other hand, “Fragrant Jewels” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Fragrant Jewels” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Fragrant Jewels” are:SIGN_UP,SIGN_UP,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “SIGN_UP” help “Fragrant Jewels” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Fragrant Jewels” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Fragrant Jewels” top 3 ads schedules are: 1 days,1 days, and 2 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Fragrant Jewels”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Fragrant Jewels” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Fragrant Jewels” ad case study report

If you want to check the best ad case study of other advertisers related to “Fragrant Jewels”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Fragrant Jewels”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.