Award-winning Case Study For Forlagið útgáfa By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Forlagið útgáfa”, or large enterprises, they have established a Facebook page for advertising and promotion. “Forlagið útgáfa” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Forlagið útgáfa” through the method of adspy!

Forlagið útgáfa Facebook ad Introduction by ad spy method

“Forlagið útgáfa” introduction:Forlagið er eitt stærsta útgáfufyrirtæki Íslands. Forlagið gefur út bækur undir merkjum JPV, Máls og menningar, Vöku-Helgafells og Iðunnar auk þess að reka tvær bókabúðir, vefverslun, réttindastofu og kortaútgáfu.

“Forlagið útgáfa” Facebook ads last run:2020-02-17 08:04:37

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Forlagið útgáfa” ads data to help “Forlagið útgáfa” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Forlagið útgáfa”. In this report, we analyze in detail the best ad cases of “Forlagið útgáfa”.

Forlagið útgáfa Top3 Ads Case Study:

Advertisers Forlagið útgáfa Forlagið útgáfa Forlagið útgáfa
Ad title Fotos de la publicación de Forlagið útgáfa Ástin á tímum aðgerðarleysis Forlagið útgáfa
Ad text S N E R T I N G H I N S I L L A eftir hinn finnska Max Seeck er komin út! Hann sló í gegn með f... Enn ein jákvæð umsögn um Brúna yfir Tangagötuna eftir Eirík Örn Norðdahl.  
Ad format Image Image Carousel
Categories other other other
Duration 1 days 1 days 30 days
Like 29 12 51

Forlagið útgáfa Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Forlagið útgáfa” top 3 ads are: Image,Image, and Carousel.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Forlagið útgáfa” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Forlagið útgáfa” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Fotos de la publicación de Forlagið útgáfa Ástin á tímum aðgerðarleysis Forlagið útgáfa
Ad text  S N E R T I N G H I N S I L L A eftir hinn finnska Max Seeck er komin út! Hann sló í gegn með f...  Enn ein jákvæð umsögn um Brúna yfir Tangagötuna eftir Eirík Örn Norðdahl.  
Ad type  other  other  other
Ad word count 219  74  0

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Forlagið útgáfa”, the text type used is other to obtain the best ad performance. “Forlagið útgáfa” can use this copy style more. On the other hand, “Forlagið útgáfa” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Forlagið útgáfa” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Forlagið útgáfa” are:N/A,LEARN_MORE,LEARN_MORE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Forlagið útgáfa” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Forlagið útgáfa” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Forlagið útgáfa” top 3 ads schedules are: 1 days,1 days, and 30 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Forlagið útgáfa”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Forlagið útgáfa” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Forlagið útgáfa” ad case study report

If you want to check the best ad case study of other advertisers related to “Forlagið útgáfa”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Forlagið útgáfa”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.