Award-winning Case Study For Food and Pleasure By Adspy - BigSpy

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Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Food and Pleasure”, or large enterprises, they have established a Facebook page for advertising and promotion. “Food and Pleasure” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Food and Pleasure” through the method of adspy!

Food and Pleasure Facebook ad Introduction by ad spy method

“Food and Pleasure” introduction:México a través de los placeres. Comer. Viajar. Disfrutar. Compartir.

“Food and Pleasure” Facebook ads last run:2020-02-17 09:12:40

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Food and Pleasure” ads data to help “Food and Pleasure” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Food and Pleasure”. In this report, we analyze in detail the best ad cases of “Food and Pleasure”.

Food and Pleasure Top3 Ads Case Study:

 1st2nd3rd
Advertisers Food and Pleasure Food and Pleasure Food and Pleasure
Ad title Bueno, bonito y barato: 7 restaurantes muy lindos en la CDMX por menos de 300 pesos - Food & Pleasure 5 'pueblitos' y playas 'boho chic' en México que vale la pena descubrir - Food & Pleasure Los 7 patios más cool del momento para ir por unos 'drinks' en la CDMX - Food & Pleasure
Ad text Estos restaurantes de la CDMX son divinos y nada caros. https://foodandpleasure.com/restaurantes-... Si eres de los viajeros que adoran conceptos al aire libre, con un entorno cargado de color y un ... Ya tenemos ganas de que sea fin de semana para ir por un par de tragos con amigos a uno de estos ...
CTA type N/A N/A N/A
Ad format Image Image Image
Categories other Media/News Company Media/News Company
Duration 1 days 120 days 154 days
Like 1116 164 192

Food and Pleasure Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Food and Pleasure” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Food and Pleasure” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Food and Pleasure” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Bueno, bonito y barato: 7 restaurantes muy lindos en la CDMX por menos de 300 pesos - Food & Pleasure 5 'pueblitos' y playas 'boho chic' en México que vale la pena descubrir - Food & Pleasure Los 7 patios más cool del momento para ir por unos 'drinks' en la CDMX - Food & Pleasure
Ad text  Estos restaurantes de la CDMX son divinos y nada caros. https://foodandpleasure.com/restaurantes-...  Si eres de los viajeros que adoran conceptos al aire libre, con un entorno cargado de color y un ...  Ya tenemos ganas de que sea fin de semana para ir por un par de tragos con amigos a uno de estos ...
Ad type  other  other  other
Ad word count 119  252  127

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Food and Pleasure”, the text type used is other to obtain the best ad performance. “Food and Pleasure” can use this copy style more. On the other hand, “Food and Pleasure” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Food and Pleasure” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Food and Pleasure” are:N/A,N/A,N/A.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Food and Pleasure” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Food and Pleasure” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Food and Pleasure” top 3 ads schedules are: 1 days,120 days, and 154 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Food and Pleasure”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Food and Pleasure” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Food and Pleasure” ad case study report

If you want to check the best ad case study of other advertisers related to “Food and Pleasure”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Food and Pleasure”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.