Award-winning Case Study For Fleetwood Mac By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Fleetwood Mac”, or large enterprises, they have established a Facebook page for advertising and promotion. “Fleetwood Mac” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Fleetwood Mac” through the method of adspy!

Fleetwood Mac Facebook ad Introduction by ad spy method

“Fleetwood Mac” introduction:Fleetwood Mac LIVE 2014 tour dates:

“Fleetwood Mac” Facebook ads last run:2020-02-17 05:40:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Fleetwood Mac” ads data to help “Fleetwood Mac” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Fleetwood Mac”. In this report, we analyze in detail the best ad cases of “Fleetwood Mac”.

Fleetwood Mac Top3 Ads Case Study:

Advertisers Fleetwood Mac Fleetwood Mac Fleetwood Mac
Ad title See Fleetwood Mac in Boston & Meet Mick Fleetwood Fleetwood Mac Fleetwood Mac - Extra Auckland Show!
Ad text Win the Ultimate Fleetwood Mac Experience! With a $10 donation to Reverb, you will earn 100 entri... Win the Ultimate Fleetwood Mac Experience! With a $10 donation to Reverb, you will earn 100 entri... Additional New Zealand shows on sale now! Due to overwhelming demand, Fleetwood Mac have added ex...
Ad format Image Image Video
Categories other other Musician/Band
Duration 1 days 15 days 1 days
Like 1921 7794 466

Fleetwood Mac Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Fleetwood Mac” top 3 ads are: Image,Image, and Video.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Fleetwood Mac” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Fleetwood Mac” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title See Fleetwood Mac in Boston & Meet Mick Fleetwood Fleetwood Mac Fleetwood Mac - Extra Auckland Show!
Ad text  Win the Ultimate Fleetwood Mac Experience! With a $10 donation to Reverb, you will earn 100 entri...  Win the Ultimate Fleetwood Mac Experience! With a $10 donation to Reverb, you will earn 100 entri...  Additional New Zealand shows on sale now! Due to overwhelming demand, Fleetwood Mac have added ex...
Ad type  other  other  other
Ad word count 304  817  202

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Fleetwood Mac”, the text type used is other to obtain the best ad performance. “Fleetwood Mac” can use this copy style more. On the other hand, “Fleetwood Mac” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Fleetwood Mac” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Fleetwood Mac” are:LEARN_MORE,N/A,BOOK_TRAVEL.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “LEARN_MORE” help “Fleetwood Mac” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Fleetwood Mac” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Fleetwood Mac” top 3 ads schedules are: 1 days,15 days, and 1 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Fleetwood Mac”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Fleetwood Mac” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Fleetwood Mac” ad case study report

If you want to check the best ad case study of other advertisers related to “Fleetwood Mac”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Fleetwood Mac”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.