Award-winning Case Study For Fix Forward By Adspy - BigSpy


Facebook is the world’s largest social media platform. 80% of brands choose to advertise on Facebook, which is full of business opportunities. Whether it’s individual users, small and medium enterprises like “Fix Forward”, or large enterprises, they have established a Facebook page for advertising and promotion. “Fix Forward” chose to advertise on Facebook and achieved success. Now, BigSpy do a case study and research on “Fix Forward” through the method of adspy!

Fix Forward Facebook ad Introduction by ad spy method

“Fix Forward” introduction:Fix Forward is a pioneering online marketplace that makes it easy for people to safely book the best tradesmen from low-income communities.

“Fix Forward” Facebook ads last run:2020-02-17 07:44:34

BigSpy is an adspy tool. BigSpy can capture ads from multiple social media such as Facebook, Instagram, Twitter, etc. It can spy ad information in 40 countries and store 160 million ad data. It is the world’s largest ad database.

BigSpy tracks and analyzes “Fix Forward” ads data to help “Fix Forward” find the best conversion ad creatives and ad copy. BigSpy makes the advertising world transparent, helps more businesses to increase sales conversions through adspy. 

Now BigSpy generates an ad report for “Fix Forward”. In this report, we analyze in detail the best ad cases of “Fix Forward”.

Fix Forward Top3 Ads Case Study:

Advertisers Fix Forward Fix Forward Fix Forward
Ad title Timeline Photos Find The Best Person For The Job All Your Building and Renovation Needs Sorted
Ad text We are really excited to have passed a big milestone of submitting quotes to the value of R70 mil... Still looking for the right contractor to renovate or build? We've got the perfect tradesperson f... Still looking for the right contractor to renovate or build? Find out more on our site and get yo...
Ad format Image Image Image
Categories Product/Service Product/Service Product/Service
Duration 1 days 7 days 3 days
Like 839 14 9

Fix Forward Facebook ad case study and analytics

1.Ad format case study:

The ad formats used by “Fix Forward” top 3 ads are: Image,Image, and Image.

Ad format analytics and optimization suggestions:

The Facebook algorithm indicates that Facebook will show more video ads to users. So, to get more ad reach, consider video ads.

“Fix Forward” likes to use Image ads as material. In fact, Facebook’s creatives determine the user’s first sense. “Fix Forward” perform A / B testing on different creatives and use different creatives according to different audience types. In addition, you can also use BigSpy to spy the industry’s latest ads and competitors’ ads. BigSpy provides the material download function to help you solve your creative troubles.

2. Ad copy case study:

  1st 2nd 3rd
Ad title Timeline Photos Find The Best Person For The Job All Your Building and Renovation Needs Sorted
Ad text  We are really excited to have passed a big milestone of submitting quotes to the value of R70 mil...  Still looking for the right contractor to renovate or build? We've got the perfect tradesperson f...  Still looking for the right contractor to renovate or build? Find out more on our site and get yo...
Ad type  other  other  other
Ad word count 333  126  112

The text in the ad is an important part of the ad, and it is the key to let the ad users convert into actual customers. Among all the ads of “Fix Forward”, the text type used is other to obtain the best ad performance. “Fix Forward” can use this copy style more. On the other hand, “Fix Forward” mainly conducts A / B testing on the copy, because the different lengths of the copy, the symbols used, and the subject of the copy all directly affect the CTR.

Ad copy analytics and optimization suggestions:

Different copywriting effects are different. The core of designing copywriting is to capture the user’s psychology and the selling point of the product and retain the user with clever language. In addition, BigSpy monitors user responses for different copywriting. Before designing an ad copy, “Fix Forward” can learn competitors how to write a good ad copy.

3. Type of CTA case study:

The types of CTA used by “Fix Forward” are:N/A,GET_QUOTE,GET_QUOTE.

Without the CTA button, the conversion cost per ad will increase by almost 2.5 times. Selecting the CTA button is better than not selecting it.
In the 1st ad, the use of “N/A” help “Fix Forward” gets a higher conversion.

CTA analytics and optimization recommendations:

Facebook ads must be tested in the final round of CTA when performing A / B testing. This detail may help you save a lot of budgets. In addition, BigSpy can filter competitors’ CTA types of Facebook ads through filtering, which can be used as a reference for the “Fix Forward” test.

4. Ad schedule case study:

When doing Facebook ad marketing, “Fix Forward” top 3 ads schedules are: 1 days,7 days, and 3 days.

Ad scheduling analytics and optimization suggestions:

Your ads are not valuable 24 hours a day, 7 days a week.

Check your Facebook ad report, you will find that the “Fix Forward”‘s top 1 ad duration is 1 days. Every advertisement has a life cycle.
“Fix Forward” should put ads in the best time period, so that ads get the most value in a limited time.

Related “Fix Forward” ad case study report

If you want to check the best ad case study of other advertisers related to “Fix Forward”, you can click the name below to view the related report.

Finally, the above is the ad spy and case study for “Fix Forward”. The analytics and optimization of Facebook ads is a long-term accumulation process. In this report, the basic design of ads was learned through BigSpy. In real advertising marketing, marketers also need to have an in-depth analysis of products, grasp the audience’s psychology, learn about marketing, and make precise calculations of data.